Cue

We are brand design. We build brands with meaning.

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Peek into how we reimagined Leroux’s packaging—a century of history blended with a fresh, vibrant design—on the Graphis blog 👉 https://t.co/3SGs8BF7nN

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Fat Tuesday reminds us of when @seenortheast helped us capture the vitality and culture of New Orleans (birthplace of @southerncomfort). His illustration brought to life a rich tapestry of culture – music, food, and social energy of an historic city. #illustration

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Mood boards are one tool we use to make decisions about the direction for brand design concepts. Each one pushes the potential of the brand in a new direction. These directions explored ideas focused on healthfulness, bold personality, and sophistication.

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Wishing you a sweet-filled valentine’s day with a touch of romance. #HappyValentinesDay

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Fresh labels for a more colorful life! @uvvodka #packagingdesign

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@paulmerrill Thanks for the share, Paul!

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https://t.co/Tf62ChmyKk

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Cue20
Here’s to 20 years of curiosity and inspiration, exploration and discovery.

Thank you to our collaborators and clients, for what we’ve been able to do together, and what we’ll do next.

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New work on the site: Caribou Coffee

We redesigned Caribou's signature packaging to make it more universally approachable, get credit as a leader in premium and specialty coffee, and appeal to younger coffee drinkers.

See the full case here: https://t.co/T2DqRw9bDC

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New work on the site:

Element adds new capabilities with a new acquisition and brand: Element U.S. Space & Defense.

See the full case study here: https://t.co/vXWpuf4PVo

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We’re excited to announce that three projects were awarded Gold in the 2025 @graphisinc Design Awards.

Our work for Caribou Coffee, Kamora Coffee Liqueur and Leroux were honored.

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Creative exploration feeds what makes the final cut. #designagency #designexploration

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We partnered with Chandler Inc. to bring @mysimplepetlab retail pet care concept to life. Exclusively at PetSmart, MySimplePet™Express makes walk-in pet care for common pet concerns simple and convenient. #nowopen #petwellnessbrand

[Dieline @TheDieline]

Cue revitalized Kamora Coffee Liqueur with a vibrant packaging design inspired by ancient Mayan tradition. Focused on invigorating the brand and resonating with younger consumers, the high-energy expression competes with industry giant Kahlúa. https://t.co/embCnLCT7k

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New work on the site: Kamora Coffee Liqueur

Kamora crafts coffee liqueur honors ancient Mayan tradition with authentic Mexican coffee. We reinvigorated the brand to challenge category convention with a new, high-energy expression.

Full case Study: https://t.co/3CIOIeekk6

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New Work:

A new expression for Leroux, a storied liqueur brand crafted to celebrate extraordinary flavor. We honored the equity of the past while bringing a new relevance to its repertoire of home bar options.

See the full case study here: https://t.co/4IdhGMMy0s

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New work: @RevelStokeWhsky Buttersquatch

Is it real? Some claim they’ve seen it.
Is it tasty? It won a Sip Awards Double Gold.
Is it wild? Depends on your encounter.

#stokeyourwild

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New work for our friends at @cariboucoffee:
La Minita Peaberry is a rare and deliciously vibrant coffee, the result of their decades-long partnership with Hacienda La Minita.