Kirsty Feeney

Digital marketing specialist and project manager plus a fair weather runner.
#DigitalMarketer #DigitalProjectmanager #Blogger

[Kirsty Feeney @digital_fridays]

Digital transformation should be considered by all companies regardless of size. From cloud computing, data analytics, automation and AI, small companies have access to digital solutions that can drive growth and innovation.

Get in touch to find out more.
#Digitaltransformation

[Kirsty Feeney @digital_fridays]

Digital transformation is when companies use technology to streamline process, enhance customer experience and optimise business experience

It goes beyond adopting new tools; it's a holistic approach to reimagine business models

Get in touch to find out more.

#Digitalstrategy

[Kirsty Feeney @digital_fridays]

What’s your pan to monitor and resolve 404 errors?

[Kirsty Feeney @digital_fridays]

Every website will have a 404 error at some point – this is normal!

eCommerce websites can often have 404 errors as products go in and out of stock and changes happen to your categories. So how do you deal with these?

#DigitalMarketing #WebOptimisation #404error

[Kirsty Feeney @digital_fridays]

Try to link to relevant products or category pages from the page you are removing to keep a smooth journey for the user.

[Kirsty Feeney @digital_fridays]

Have you considered social listening for your digital marketing strategy?

The benefits:
Better customer insights
Manage your brands reputation
Monitoring competitors
Crisis management

Read more - https://t.co/C6VJlepZV3

#SocialMedia #SocialMediaListening #DigitalMarketing

[Kirsty Feeney @digital_fridays]

Are you looking to take your digital marketing efforts to the next level?

It's time to consider a digital marketing audit!

Discover how auditing can optimise your strategies and help achieve success!

Read more: https://t.co/s9dhkZrpsJ

#DigitalMarketing #FreelanceMarketer

[Kirsty Feeney @digital_fridays]

Really interesting article on Google ad updates coming soon. If you work with PPC this is a must read.

#PPC #DigitalMarketing #googleads

[WordStream by LocaliQ @WordStream]

We virtually attended Google Marketing Live this week and are breaking down all the updates and announcements you need to know! (Hint: They're all about AI 😯)
#GML2023
https://t.co/P32XwXzo8p

[Kirsty Feeney @digital_fridays]

'As is' and 'to be' is a project management process that helps you to identify the current state of a project, the desired state of where you want to be and the gaps and actions to get from one to the other.

https://t.co/KSiCCEk7BR

#ProjectManagement #MarketingStrategy

[Kirsty Feeney @digital_fridays]

Want to know how website analytics tools can help you make better business decisions?

Our latest blog post has got you covered!

Check it out here: https://t.co/E3YmZdY9fr

#webAnalytics #DigitalStrategy #BusinessTips

[Kirsty Feeney @digital_fridays]

Ready to supercharge your #digital marketing?

A digital #Audit can help by assessing performance, optimising your strategy and staying ahead of the competition.

Discover the benefits of auditing your digital marketing efforts and unlock potential!

https://t.co/s9dhkZrpsJ

[Kirsty Feeney @digital_fridays]

Struggling with where to start on a new project?

A client of mine was struggling so we started by creating a project plan template that would help to alleviate this in future and enable them to get started with projects more easily.

https://t.co/EXTEAFOCyo

#ProjectManagement

[Kirsty Feeney @digital_fridays]

The language used in your project team can impact on project performance and team morale.

You might priase a person but gives them areas to work on.

Nothing wrong with that?

People generally focus on negative so we have to use language to change the tone.

#ProjectSuccess

[Kirsty Feeney @digital_fridays]

Looking for help with your SEO?

I'm offering a range of SEO services to help you increase visibility and rank higher with your website. Whether you need a one off audit, 1-2-1 assistance or ongoing monthly support I can assist.

https://t.co/eOFuNGvpHN

#SEO #Freelance

[Kirsty Feeney @digital_fridays]

Orphan pages on your site cause nightmares!

They can be template pages, redundant pages or pages that have been removed from the menu but not redirected. Often contain Lorem ipsum or no content.

Check Search Console or Ahrefs to find these pages and remove them!

#SEOTips

[Kirsty Feeney @digital_fridays]

Adding new content to your website sounds like a great idea for SEO...

But how do you know search engines have seen it?

Ensure Google is indexing new pages through Google Search Console.

Always check…

#SEOTip #SEOaudit

[Kirsty Feeney @digital_fridays]

Another great review!

Really enjoy working with this eCommerce business to help create and deliver their marketing strategy, provide direction and a joined up approach across their digital channels.
If you need help with your marketing then get in touch today.

#DigitalMarketing

[Kirsty Feeney @digital_fridays]

Developing the art of straight talking within your team can help achieve success.

Stay away from general terms “yes the project is all good.”

Instead keep it short and clarify “yes the project is going well we are at X stage and delivering Y task.”

#ProjectCommunication