Digital Operative Inc.

An award winning full-service digital marketing agency.

You can find us on Instagram, Facebook & LinkedIn for more information & education!

[Digital Operative Inc. @digitaloperativ]

TikTok expands Shopify partnership, pilots TikTok Shopping in US, UK and Canada https://t.co/qjGdSTRIfV

Shopify supporting the millions of creators around the world and their continued growth as checkout provider. Good win for all involved.

[Digital Operative Inc. @digitaloperativ]

What can DTCs gain from online marketplaces?

"DTC brands have realized they must meet customers where they are across all relevant channels"

Article link:
https://t.co/RG3hB2Xgds

#retaildive
#ecommerce
#marketplaces

[Digital Operative Inc. @digitaloperativ]

"If a brand can offer the same seamless browsing experience and flexible payment options as online marketplaces, then 76% of respondents said they would prefer to shop on a branded site."

Article link:
https://t.co/dKxxFnQI8l

#retaildive
#ecommerce
#marketplaces

[Digital Operative Inc. @digitaloperativ]

This past week, Apple released iOS 14 which includes new features such as Widgets, Back Tap and the ability for VoiceControl and VoiceOver to be used at the same time. We tapped into our partners at Deque.

Article: https://t.co/3deR3sNNze

#digitalaccessibility

[Digital Operative Inc. @digitaloperativ]

Excited to share Klaviyo’s new integration with Salesforce Commerce Cloud, unlocking speedy access to powerful email and SMS marketing for brands in the Commerce Cloud ecosystem. Learn more! https://t.co/IMx7ELJmyf #klaviyo

[Digital Operative Inc. @digitaloperativ]

Designing & Building Product Finder Quizzes for eCommerce | Digital Operative https://t.co/YbpkyOQgui

#ecommerce
#quiz
#uxdesign

[Digital Operative Inc. @digitaloperativ]

Most shoppers plan on making a return after the holidays https://t.co/cJCHdXbuzT

#ecommerce
#retail
#trends

[Digital Operative Inc. @digitaloperativ]

What the pandemic has cemented about Gen Z https://t.co/FZp0Gd4yBO

GEN Z = born between 1998 and 2016 (4-22 yrs old)

- Values-driven purchasing ("What do you stand for?")
- Living their live online (They were the most ready/adaptable to the new "at-home" scenario)

[Digital Operative Inc. @digitaloperativ]

Merchants Can Now Offer Subscriptions and Post-Purchase Upsells Directly in Shopify Checkout https://t.co/6YEHWIMLbX

#shopify
#subscriptions
#ecommerce

[Digital Operative Inc. @digitaloperativ]

REEDS Jewelers - Awwwards Nominee https://t.co/mEvQjTkikg

The team is stoked! Check out one of our latest redesigns and launches.

[Digital Operative Inc. @digitaloperativ]

Panera Bread becomes the first chain to highlight climate-friendly choices https://t.co/MeKwwpyoLB

#climatefriendly
#cmo
#adage

[Digital Operative Inc. @digitaloperativ]

4 Key Considerations for Starting a CRO Program

https://t.co/v4UGX8dZHz

Thinking about building out a Conversion Rate Optimization program? Start here to learn some tips to put you on the right path to success.

#CRO
#conversionrate

[Digital Operative Inc. @digitaloperativ]

Read about the 3 Motivation-based Strategies you can use in your ecommerce business for the new world.

#ecommerce
#customerbehavior

[Digital Operative Inc. @digitaloperativ]

New Sponsored Display product targeting features for US vendors https://t.co/gtnZxUHsus

NEW FEATURES!!

- Negative Targeting - avoid advertising on PDPs of brands where you may run a partner brand with a different advertising account = Avoid Cannibalization

#amazon
#advertising

[Digital Operative Inc. @digitaloperativ]

Instagram Launches Personal Fundraisers to Provide Assistance for Businesses and Causes During COVID-19 https://t.co/HMOdhHNXfR

Feel Good Friday post!

[Digital Operative Inc. @digitaloperativ]

Pinterest Releases New Data on Rising Search Trends Amid COVID-19 https://t.co/4mzpbtfNM5

Topics like Mental Health, Home Improvement & New Business are on the rise during COVID. Within those groups the latest risers are:

#socialmedia
#pinterest
#trends

[Digital Operative Inc. @digitaloperativ]

The Importance of Inclusive Design in eCommerce | Digital Operative https://t.co/tugqx5dcDD

Our UX team put together a comprehensive piece on Inclusive Design principles and how this mindset can provide benefits to your Accessibility initiatives as well.

#ecommerce
#webdesign

[Digital Operative Inc. @digitaloperativ]

SDSI has the “been there, done that” Active Lifestyle industry expertise that’s helped more than 100 companies strengthen their business plans. Our Accelerator program open on August 3rd. Learn more & apply: https://t.co/6bcvAHfoMo

#accelerator
#startup
#sports

[Digital Operative Inc. @digitaloperativ]

Search & Performance Marketing Daily: Correction: 78% Of B2C CMOs Expect Digital Advertising To Increase: Gartner https://t.co/mGuLAnZiii

#D2C
#digitaladvertising
#CMO

[Digital Operative Inc. @digitaloperativ]

Senior Magento Developer - Remote https://t.co/ZhiEganjV2

#jobs
#magento
#ecommerce