#sustainability#ideology#socialmedia#brandcommunities
Dimensionalizing sustainability as ideological formation in social media brand communities' (SMBCs) co-creative discourse (Research proposal)
https://t.co/7Ps2tFEQC3
@DylanHeydon @SteveStuWill Similar biases inhere in all topics where argumentation rests on common places or beliefs. Political beliefs are just one aspect of popular discourse. Analytical reasoning is very likely to lead to infinite regress. There will always be a point in the argumentative chain where...
AI, despite its impressive capabilities, is currently very far from comprehending and analyzing the rhetorical configuration of brand languages.
https://t.co/A1QYWNvw3L
#brandwork#dreamwork
Brandwork as dreamwork: On the inherently figurative status of brand discourse (parallels with Freud's Interpretation of Dreams)
https://t.co/9VBVOvnRwx
@GreggDCaruso Popular discourse, also carried over to other discursive forms such as legal and media, are plagued with such fallacies. In fact, they thrive on them. This is how lay metaphysics is sustained or the Freudian 'reality principle': turning reversible empirical premises into axioms.