Deep (Niche Geek) 📈

SEO/Niche Site builder by day ✍️ | DJ/Producer at @zavionofficial by night 🎧 | Sharing my insights about SEO, content writing & marketing 🚀

[Deep (Niche Geek) 📈 @djd33p]

If you want to follow along with my DJ/Music journey, go follow me on - @ZavionOfficial 🎛️

[Deep (Niche Geek) 📈 @djd33p]

@FeryKaszoni Had me there for a second with the caption 🫠😂

[Deep (Niche Geek) 📈 @djd33p]

Hey @Heineken @Heineken_US who is proofreading the content on your website? 🥴

[Deep (Niche Geek) 📈 @djd33p]

My main site got hit hard by the March Google update but there's one particular article that's bringing me tons of Russian traffic from Yandex

Even Bing loves my site!

Maybe time to pivot towards traffic from other (currently and certainly) better search engines than Google? 🤔

[Deep (Niche Geek) 📈 @djd33p]

By far the most logical explanation I've read on the massacre running through the SEO world currently

[Bernard Huang @bernardjhuang]

Google's recent March Core update states that they are reducing "low-quality, unoriginal content in search results by 40%".

What does Google actually mean here? Some believe Google is implying "plagiarized" content. Others believe Google is implying AI content.

After some investigations and research, I think originality is penalizing queries that see a lot of SERP Content "Similarity" and Google's imminent release of SGE. This is why Google isn't decreasing originality by 100%.

Here's what is happening:

1. Topics have varying degrees of SERP similarity.

2. Featured Snippets are produced when almost all content agrees on the answer

3. Legacy Google algorithm focused on serving content from authority site that focused on answering standard questions

4. What's AI and LLMs (and SGE) good at answering? Questions where there's already a high amount of information similarity

5. Does it surprise you that Helpful Content Update decimated a bunch of content that looked similar?

6. If the new Google model has an SGE sitting on top of the SERPs, and the goal of that SGE is to answer the highly agreed upon questions.... what's the future of Google need to look like to stay useful?

7. First-hand, experience-rich content. Yes, that's why you saw a rise of discussion boards like Reddit and Quora. Yes, that's also why Google inked a deal to capture that

8. Manual Search Evaluators with updated Page Quality Ratings to include "Experience" because SGE / AI expected to cannibalize a ton of "similar" content queries

9. So what's one to do about it?

- Create Engaging, Experience-rich, and Entertaining Content

- Build a brand that's searchers trust in the industry / space

- Prioritize content strategy that offers new perspectives

Agree, disagree? Open to thoughts here as I'm still workshopping this theory!

[Deep (Niche Geek) 📈 @djd33p]

@bernardjhuang This is by far the most logical explanation I've read on the massacre running through the SEO world currently

Looking at the list articles that have not (yet) been decimated by Google on my own site, I can absolutely make sense of this!

[Deep (Niche Geek) 📈 @djd33p]

Agreed. It's an integral social experience that hardens men!

[David Sutcliffe @SutcliffeDavid]

We need to get back to bullying nerds. They’re out of control.

[Deep (Niche Geek) 📈 @djd33p]

@AsjadAamir @ahmed_SEO_ I have the same question

[Deep (Niche Geek) 📈 @djd33p]

@ayushman_dg Bubs! 🔥🔥

[Deep (Niche Geek) 📈 @djd33p]

@MoazHaider71 @AhmadAkhtar_ @AdeelAhmad064 @bruewayu @eComExplorer @Fawadkhan885 @inceluprising_ @JonathanD2332 @MD_and_SEO Trying to do something very similar, would love to find out more about your strategy

[Deep (Niche Geek) 📈 @djd33p]

Just finished reading one of the nicest round-ups of the current helpful content update fiasco by @FatStacksBlog on his newsletter!

Highly recommend you joining his list of you haven't yet 👌

[Deep (Niche Geek) 📈 @djd33p]

@googlesearchc Been a minute! 🎉

[Deep (Niche Geek) 📈 @djd33p]

@FatStacksBlog The cover photo on my profile signifies this tweet in the form of a picture!

[Deep (Niche Geek) 📈 @djd33p]

@nickfromseattle Do you consider building unnatural links to be a major reason for traffic drops after these updates?

[Deep (Niche Geek) 📈 @djd33p]

@thesayanneogie What niche is this blog? These high RPMs always have me curious!

[Aaron @IAmAaronWill]

Some days i don't feel like doing anything.

So I do the work, go to the gym and get my daily tasks done.

Can't rely on motivation always.

[Deep (Niche Geek) 📈 @djd33p]

@WordpressEagle @Jamie_IF @Kasra_Dash @NicheSitePM @theoramwell @UKCarlBroadbent @JaumeRos6 Great video! Gonna take a look at a couple of those tools and learnt a few new ways of using AI for article research too 🙌

[Deep (Niche Geek) 📈 @djd33p]

Apple will literally keep selling the same iPhone year after year and people will still lose their minds over it #smh

[Deep (Niche Geek) 📈 @djd33p]

@NicheSiteLady Initially thought I was the only one not getting real time data but figured GA4 just sucks in that department 🤦

[Deep (Niche Geek) 📈 @djd33p]

Might find a helpful tip (or two) in this great article by @brie_e_anderson on GA4

[Moz @Moz]

Have you double-checked your settings in GA4 to make sure it's collecting all the data you need?

Learn about 10 things you don’t want to miss in @Brie_E_Anderson's post: ➡️ https://t.co/Bn8tGRs4PP

[Deep (Niche Geek) 📈 @djd33p]

@PassiveSphere Looking forward!