Every time, I’d lock my dogs in the guest bedroom. Red, the bolder of the two, always scratched at the door, crying. She hated being shut out. But I’d lure her and her brother, Jiale, inside with a treat, close the door, and ignore the sound of her tiny claws on the wood.
This creative playbook generated £3 million for TEV in 3 days during last year’s BFCM and was the backbone of our strategy for over 100 other DTC brands.
We’ve spent months perfecting it to give you all the value for FREE. It’s packed with everything you need to iterate and optimise your ads for BFCM.
We’ve included top-performing hooks, ready-to-use ad templates, and tips on using AI to review data. It’s everything you need for a last-minute BFCM strategy.
Don’t scramble—get strategic.
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One of the biggest mistakes in FB ad accounts is
>NOT using post ID
It's an easy fix & can lower your CPA drastically
Some people don't know how to use it, some don't want to cause it disables asset customization
But there's a way to combine post-ID and asset customization