HOT TAKE:
The point of marketing and sales is NOT to get a yes or purchase. It is to get an answer.
BOTH yes and no are valuable conclusions.
The YES provides revenue, and a confirmation that the process worked for this situation.
The NO provides b…https://t.co/XRp3P6JvfU
A lot of people think a story comes after a particular journey. As in; “ I did something. Now I tell people what I did and how it happened.”
In business, it often helps to take the opposite approach and use the story to define and guide the journey. This…https://t.co/xuzA8pEPZd
If your strategy is straight from someone else’s mold; you don’t have a strategy. You have someone else’s plans and ideas that will bring untold challenges to your organization.
Amazon, Walmart, and every other company have lots of lessons to share. But…https://t.co/xxMTyCOkgi
Experience is misleading!
On the one hand, the first time we do anything is going to suck. There is just so much to learn and apply that we are bound to make lots of errors.
Experience improves speed, effectiveness, and efficiency to consistently good…https://t.co/qB4dZQ1cqa
Hustle is not a strategy!
Don’t buy into the start-up culture that prescribes hustle as the solution for everything. Hustle is merely effort put forth at higher than usual intensity. Some of us have higher baseline intensity of both energy and focus than…https://t.co/FD7UvvMhWj
If you squint your eyes just enough, tilt your head at the right angle, and hold your breath for a count of 10, you might see burnout as the result of lazy, incomplete, ineffective, and bad business design.
We hear a lot of ‘success stories’ about found…https://t.co/e75Eadj9HE
Today’s post is part of a series of books I read with my daughter that hit me as not only great advice for living an incredible life, but for building a business as well.
I love that there are so many books for littles and young readers that teach us em…https://t.co/qCL3iPDWDt
For me, simplicity is presenting ideas and information in a way that is MOST EFFICIENTLY absorbed, understood, used, and repeated.
Isn’t that what we all want - to be easily understood?!
This type of simplicity requires significant investment of resourc…https://t.co/hMF4Blm5MW
No matter how much technology is imbedded into your company, humans are more important.
1. Buyers, customers, clients, users, influencers, boosters, and the like are HUMANS.
2. Employees, managers, leaders, trainers, investors, partners, stakeholders are…https://t.co/TzjN63ISVE
Teams SUPERCHARGE dreams
Dreams come true through lots of hard work, effort, luck, resources, and time - more of each of these than one person can arrange in a lifetime. Simply put, if you actually want your dreams to become reality, you need to build a…https://t.co/aFiTfBWU24
Everything we do and don’t do communicates something about us, our values, preferences, and personalities. It helps us build trust and social bonds to those around us, as well as to seek other places/groups where we can easily connect. This applies to ind…https://t.co/WM0lBPb0ki
Listen, connect, innovate.
These three words will do wonders in EVERY relationship you have - both business and personal. As simple as it sounds, it represents a lifetime commitment of practice, patience, getting it wrong, and improving.
LISTEN:
It must…https://t.co/DSX1HNQG52
I’m happy to share that I’m starting a new position as Strategic Revenue and Growth Coach and have partnerships with some industry greats to help bring effective growth strategies to owners of independent businesses. https://t.co/PRAjfFiFbw
For me, the ultimate way to begin anything is to decide what is more important - goals or results.
For many, it sounds redundant, or overly contracted. But putting the focus on t.e right things is essential to success. Few places are more critical than…https://t.co/tmfBkjCnUd