Everyone's building AI features.
Almost nobody actually uses them internally.
Building innovative functionality is harder, because there's no customer or competitive precedent for what you build. To win, you must DOGFOOD.
EVERY PERSON at ClickUp uses our AI. EVERY DAY.
200+ teams. Real work. Real projects. Real deadlines.
When something breaks → we feel it first.
When something works → we feel that too.
This feedback loop compounds daily.
We don't build what sounds cool in demos.
We build what saves our teams TIME.
The BS detector is instant.
If our own teams won't use it, we kill it.
If they can't live without it? We double down.
Our latest quarter proved that dogfooding works: AI ARR accelerating faster than ever.
Not because we're chasing hype.
Because we're solving our own problems at scale.
When your entire company dogfoods, you build stuff that actually creates CUSTOMER VALUE.
This chart overlays our INTERNAL USAGE with our CUSTOMER ARR.
Is your push for everyone to adopt AI actually moving the needle on company OUTCOMES?
I never set out to just scale a company.
I wanted to scale people's time.
But something's been pissing me off.
The smartest people at ClickUp were losing hours every day to tiny, stupid tasks. Follow-ups. Status checks. Updating tasks. "Quick updates" that quietly swallowed the day.
We built ClickUp to save people time. Our own people were still drowning in busywork.
So I told every team the same thing:
Look at your work over the past 24 hours. If you spent any energy on work ABOUT work, build an agent for it.
Not just engineers. Not some "automation task force."
Everyone. Marketing. Support. Product. Engineering. Sales.
Today: 3,600+ AI agents. 1,300 humans.
More agents than people. By 2x.
We don't do busy work anymore.
And I'm in founder mode like never before.
Stop burning your team's best hours on work about work.
Are you actually realizing AI leapfrogs outside of vibe coding?
Everyone calls themselves an "AI company" now. But it's mostly smoke and mirrors.
Users decide who's legit and who's just great at shiny demos.
G2 just awarded ClickUp for:
🏆 Best AI Software Products
🏆 Best Agentic AI Software Products
Real users. Real AI value. REAL AI adoption.
The promised land of AI in B2B can only be reached with 100% context AND 100% human engagement.
You need BOTH. Nobody else has these contextual feedback loops that we do.
You can't retrofit this. Convergence of software is the only way.
Convergence of humans and agents is what's happening in real time in ClickUp.
Our infrastructure now delivers hundreds of thousands of agents the context they need to turn AI from artificial into INTELLIGENT.
User validation means more to me than any award.
We're onto something.
Infinite gratitude to our team and every single user who's using Super Agents to scale themselves and their teams 💜
To the 415 Fortune 500 companies that use ClickUp:
Thank you for trusting us. We’ll never stop creating productivity for you.
To the other 85:
See you soon.
Today marks a new era of ClickUp, defined by craft and quality.
And a new era of software, defined as Convergence – replacing separate software and maximizing productivity with AI.
ClickUp 4.0 is polished, powerful, and perfectly crafted... and it's available for everyone, right now.
More details in this thread 🧵
My new favorite thing - Bing's new ChatGPT bot argues with a user, gaslights them about the current year being 2022, says their phone might have a virus, and says "You have not been a good user"
Why? Because the person asked where Avatar 2 is showing nearby
EVERY SESSION WE DISCOVERED A NEW HERO.
Every time we got hit, we stayed put & stood taller. We pushed boundaries of belief to play fearless but not careless cricket. Injuries & uncertainties were countered with poise & confidence. One of the greatest series wins!
Congrats India.