Dwayne Fry

Head of Strategy @TheRepublik. Founder @WhyAxisStrategy. Co-Founder @Ycanaryinc. Think. Solve. Do. And write about it.

[Brian Roemmele @BrianRoemmele]

I have one ask to major AI companies:

Invest in educating educators if you do not want mobs with torches and pitchforks sooner than you think.

You have this summer and maybe next summer to produce the largest summit for educators and materials on how to thrive in an AI world.

I will go into my symposium in a few minutes today and help this company get ready with an all hands 3 week workshop to embrace the future.

We can do this for a full country.

And we must do this now.

AI COMPANIES:

Take 3% of your income as of today, bound together as a trade association and rapidly run dozens of these summits and PARTNER with teachers.

This is an emergency and your company’s very future arc is dependent upon it.

Ask me an I will help.

This is one of the brilliant educators who understand the challenge and are ready.

AI COMPANIES: ARE YOU READY?

It ain’t move fast and break things world anymore. Wake up.

[Dwayne Fry @dwaynecfry]

Check out my latest article: Five Questions: A Framework for Brand Strategy https://t.co/19NvygMBGO via @LinkedIn

[Dwayne Fry @dwaynecfry]

My latest article: Data Wants Your Honesty https://t.co/veXBtYhwgG via @LinkedIn

[Dwayne Fry @dwaynecfry]

done

[YCANARY @ycanaryinc]

My instincts were built for survival. Your marketing needs the same advantage. https://t.co/z5pcG9p90h

[Dwayne Fry @dwaynecfry]

Check out my latest article: How AI Enhances Strategic Intuition https://t.co/1MMOmNcYTB via @LinkedIn

[Communication Arts @CommArts]

Don’t miss out on our special offer! Subscribe now for only $40 to access our complete 66-year digital archive and receive the next six physical editions of CA. Register before midnight tonight! https://t.co/b83KL4JlOm

[Dwayne Fry @dwaynecfry]

A mid-summer update plus a couple classics.
https://t.co/VOIDawfhfP
hashtag#therepublik hashtag#defytheodds hashtag#ycanary

[YCANARY @ycanaryinc]

Even the sharpest strategist needs a second set of eyes. 
Our AI makes sense of the noise, analyzing more data, spotting hidden patterns, revealing missed opportunities faster than any spreadsheet. It’s your intuition’s favorite assistant.
 And your unfair advantage.

[YCANARY @ycanaryinc]

Every plan is a bet. 
Most are anchored in yesterday, already outdated. We let your plan think like a strategist—always watching, always adjusting.
 Because the best marketers don’t wait to react.
They’re already one move ahead. https://t.co/BTk06RXaGV

[Dwayne Fry @dwaynecfry]

Brands like @Apple, @LiquidDeath and @YETICoolers stand apart in crowded, well-established categories. Not by copying. But by telling their own story, their own way. Inviting people along for the ride, amidst a never-ending sea of been there, done that.

[derek walker @dereklwalker]

There is no copulating "funnel!"

There are only emotionally driven human beings making irrational decision while telling themselves they're being logical.

Every decision they make is driven by ego or id.

Even those who lie to themselves and others by claiming it isn't.

Bite.

[Dwayne Fry @dwaynecfry]

Prospects are not customers. At some point, they chose not to buy from your brand. The answer does not lie in customer feedback. It comes from understanding why people chose something else or nothing at all.
#MarketingSuccess
#research
#therepublik

[Dwayne Fry @dwaynecfry]

One more set of data. One more study. One more conversation. All input for consideration. Or rationale after the fact. In marketing, as in life, there are very few sure things. But an informed decision is a good place to start.

[THE REPUBLIK® @THEREPUBLIK]

Subtlety is overrated. Campaign for Pantera Boats.

#therepublik #defytheodds #advertising

[WhyAxis Strategy @whyaxisstrategy]

Data doesn't tell you what people think.
Or why they think it.
Data tells you what they did.

The hard part's next.

[WhyAxis Strategy @whyaxisstrategy]

Stakeholders aren’t your customers, they’re community assets. How do you prioritize engagement?

[WhyAxis Strategy @whyaxisstrategy]

Do you know? Or do you think you know?

Read more at link in bio.

[THE REPUBLIK® @THEREPUBLIK]

Pulling out this oldie for a well-deserved laugh this week. Campaign for Triumph.

hashtag#therepublik hashtag#defytheodds hashtag#advertising hashtag#boats

[THE REPUBLIK® @THEREPUBLIK]

Better Together.

https://t.co/nWkGjIb6zD