Forbes talks about BTS legacy and the Grammys:
"BTS's legacy was never created by a nomination. It was built through stadiums filled across continents, records broken across markets, and a global community that transformed the relationship between artists and audiences."
BTS announced their hiatus. When nobody expected them to. They fulfilled their country's national duty. Without hesitation. They came back after four years. People doubted them. Said they were over. Said the industry had moved on. Then they released ARIRANG. The biggest. The boldest. The most artistically ambitious projects of the year. Ended the Western Darlings.
And now they've chosen NOT to submit their music to the Grammys, taking a stand against a system they believe categorizes music by region and language.
That's power. Not chasing the industry.
That's how history is written. That's how the industry changes.
Is it too soon to talk about how this isn’t even a Grammy issue but a problem with how white people in particular have centered themselves on the world stage of music and convinced everyone that their specific opinions on music are most important?
BTS spent years opening doors that weren’t built for them. now they have the freedom to decide which ones are worth walking through. bts are truly living legends.
Just a reminder that what the GRAMMYs are doing affects many artists.
They also added another Latin category after Bad Bunny won AOTY and was nominated for SOTY and ROTY.