The Ecommerce Growth System

The Ecommerce Growth System: real-world guidance based on 25+ years of hands-on experience across SEO, Google Ads, Meta Ads.

[Koray Odabasi @korayodabasi]

Many brands pour money into highly generic keywords in Google Ads and complain about poor performance. The 5 KEYS Approach can help you unlock high-performance keywords and maximize ecommerce conversions.

It focuses on:
* Keywords Related to Your Business
* Keywords Related to Customer Shopping Journey
* Keywords Related to Target Audience
* Branded Keywords
* Competitor Keywords

I explain it in detail with examples in The Ecommerce Growth System. You can Join Free and explore the modules now: https://t.co/ik5XEOylQV

#GoogleAds #EcommerceMarketing #GoogleAdsKeywords #SearchAds #SearchCampaigns #EcommerceTips #TEGS

[Koray Odabasi @korayodabasi]

The web is full of scattered bits and pieces of information. It is impractical for ecommerce professionals to track every detail.

That is the reason I created The Ecommerce Growth System.

In addition to 1,000+ pages of real-world guidance, I analyze the latest information and post regular updates such as the Google Ads changes on August 17, or Maximizing Your Shopping Season Google Ads Performance with the 5 KEYS Framework.

TEGS organizes this information around what matters, what applies to your business, and what you should do next.

More information here: https://t.co/ik5XEOylQV

#KorayOdabasi #TEGS #EcommerceGrowth #EcommerceMarketing #ecommerceseo #googleads #metaads

[Koray Odabasi @korayodabasi]

Ecommerce Growth Tips #1
Use the audiences in Google Ads wisely.

Affinity targeting often performs poorly in display campaigns. However, when you select a relevant category (such as Luxury Shoppers) in search campaigns, it acts as an additional layer and refines the targeting. This can improve your conversion rates in search campaigns.

You can find hundreds of practical tips like this in The Ecommerce Growth System: https://t.co/ik5XEOylQV

#EcommerceMarketing #GoogleAds #GoogleAdsforEcommerce #EcommerceTips #TEGS

[Koray Odabasi @korayodabasi]

Be careful not to waste your Google Ads budget in the #shoppingseason.

Many ecommerce stores increase their budgets, bringing higher competition and increased CPC rates in almost any vertical.

When you do not arrange the campaign settings carefully, this can easily lead to inefficient results, draining your budget without generating satisfactory performance.

One of the first things you can do is to make sure you have a strong negative keyword list to exclude irrelevant or ineffective search queries.

You may get inspiration from “The Ultimate Negative Keyword List for Ecommerce Stores” here: https://t.co/N51ZcusNzb.

It includes:
* Keywords to Exclude Users Who Have No Intention to Buy
* Keywords to Exclude Users Who Are Not in Your Target Audience
* Keywords That Do Not Match Product Specifications

#GoogleAds #NegativeKeywords #SearchCampaigns #googleadsforecommerce

[Koray Odabasi @korayodabasi]

Is Your eCommerce Store Ready for Black Friday 2020?

Here are 10 Effective Tips to boost your sales: https://t.co/bttcHzyfgO

#online #digital #marketing #web #strategy

[The Ecommerce Growth System @ecommerceposts]

As the consumers turned to ecommerce, Amazon tripled 2019 Q3 net income in 2020 Q3.

Read Coronavirus Impact on Digital Marketing here:
https://t.co/9xTrncg5xR

#online #sales #web #store

[Koray Odabasi @korayodabasi]

The 2-day book event is over and this is the power of collaboration: 10/10 bestsellers on Amazon!

Thank you @chloethomasecom for this amazing event and bringing together amazing authors.

[The Ecommerce Growth System @ecommerceposts]

SEO Strategies 2021 ebook and 17 other bestsellers, 0.99 each: https://t.co/3nun4PKd6h

The event ends today.

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[The Ecommerce Growth System @ecommerceposts]

If you want to learn Google Ads Strategies to boost your campaign performance in 2021, here is the opportunity.

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The event ends today.

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[Koray Odabasi @korayodabasi]

Ends today! Last chance to get 18 Bestselling eCommerce, Business & Marketing Books for just 0.99 each: https://t.co/fpirid87Tl

Dominating Amazon #bestseller categories.

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[Koray Odabasi @korayodabasi]

9/10 Bestsellers in Web Marketing! This is huge.

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[Koray Odabasi @korayodabasi]

If you are interested in business books, this is the last day of the Book Event.

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[Koray Odabasi @korayodabasi]

Love business books?

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I am participating with 2 books.

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[Koray Odabasi @korayodabasi]

Great to be a part of @chloethomasecom's book event and getting together with successful authors. If you love business books, here are 18 Best-Selling eCommerce, Business, and Marketing Books for 0.99 each: https://t.co/ar8QVaYN1Q

#bizbookevent #kindledeals @kindlebooks

[The Ecommerce Growth System @ecommerceposts]

Updated and expanded September 2020 Edition! Discover up to date and effective SEO strategies.

Click to look inside the book and read the first chapter:
https://t.co/xATddeIWnO

#search #engine #optimization #ebook #book #kindle #google

[The Ecommerce Growth System @ecommerceposts]

SEO Project Success

On-site SEO
+
Technical SEO
+
Link Building
=
SEO Success
V
High Click through Rate on SERP
V
Low Bounce Rate
=
Permanent SEO Success

[The Ecommerce Growth System @ecommerceposts]

Consumer see hundreds of messages every day. How can you get their attention this shopping season?

Click to read the first chapter to discover up to date and effective strategies: https://t.co/w6EKVKjZN6

September 2020 edition. 464 pages.

#digital #marketing #kindle #ebook

[The Ecommerce Growth System @ecommerceposts]

October 2020 New Release. Learn up to date and effective strategies and boost your sales this shopping season!

Click to look inside the book and read the first chapter:
https://t.co/Cfn33ybLNJ

[The Ecommerce Growth System @ecommerceposts]

9 Tips If Your Google Ads Campaign Budget Is Running Out Too Fast!

As the competition intensifies, you should use your budget wisely this shopping season. You may consider the following tips.

[The Ecommerce Growth System @ecommerceposts]

8. For search ads, focus on result-oriented keywords. Consider pausing generic keywords, make sure that you are using an effective negative keywords list.
9. For display ads, try to narrow your audience, focusing on result-oriented segments.