On "what to expect": from an insider, chosen unanimously, with his predecessor on the board, expect continuity.
Real changes will appear in supplier terms and org charts, not keynotes.
And last quarter's record was Cook's quarter. It says nothing about Ternus yet.
John Ternus became Apple's CEO on 1 September. Announced in April, effective September.
A four-month handover, a 25-year insider, a unanimous board, and the outgoing CEO staying on as chairman.
Before any product news: that setup is a vote for continuity.
The quiet risk is people. The COO seat changed hands, the Apple Pay chief retires in October, the general counsel leaves later this year.
One investor's first note to Ternus was to reverse the brain drain.
Institutional memory tends to leave in batches.
11 members, 10 partners, 49.5% of people, 40% of GDP, 26% of trade. That footprint is real.
But "challenge the US" is a plumbing question, not a headcount. Saudi Arabia is even listed as a member and did not take part as one.
BRICS got bigger this week. Bigger is not the same as stronger.
Size tells you how many people are in the room. It does not tell you whose money everyone uses when a bill has to be paid. That is the real test.
Three things would change my mind:
1. A payment rail that settles without dollar banks in the chain.
2. A currency people hold as savings because they want to, not because a deal made them.
3. Someone who can lend in a panic.
None of the three is here yet.
Caveats: 66% and 55% are high numbers, and falling is not the same as against. Ukraine has no election scheduled. Russian polling measures what people will say, not what they think. Nobody has shown ratings move strategy. The test is whether either side names terms.
Both Putin's and Zelenskyy's numbers are falling while the war escalates. It's being read as war fatigue on both sides. It's narrower than that. Neither public has turned against its leader. Both have stopped believing the war has an ending anyone can date.
So escalation is rational. 1,000 drones a day from Kyiv, up from about 300. A Russian strike campaign timed to a moment when Ukraine is getting roughly three times fewer interceptors than in January. When neither side can price an ending, both buy leverage instead.