Ehasoo & Sons

Innovation Management & Consulting Firm providing consulting services from idea validation to strategy, execution and scaling

[Ehasoo & Sons @ehasoosons]

Even if you know the market or the business you should be careful with things that seem certain.

Read more 👉 https://t.co/tHgn8q4hdi

#GrowthStrategies #Mobility #GtmStrategy

[Ehasoo & Sons @ehasoosons]

The more time is spent in the Pre-launch Phase, the less resources will be spent in the later stages

Read more 👉 https://t.co/FIzx99ABRQ

#GrowthStrategies #Mobility #GtmStrategy

[Ehasoo & Sons @ehasoosons]

You should not build your business to compete with existing competitors but to serve your desired customers the best way you can

Read more 👉 https://t.co/ergwScsuzi

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Ehasoo & Sons @ehasoosons]

Even if you know the market or the business you should be careful with things that seem certain.

Read more 👉 https://t.co/fg3UHi37U7

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Ehasoo & Sons @ehasoosons]

Expanding to new markets is always challenging, and choosing the right strategy can decide the success or failure of the new endeavour.

Read more 👉 https://t.co/pujpCy9BE8

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Ehasoo & Sons @ehasoosons]

In this post, I will share my version of a Beachhead go-to-market (GTM) strategy using the example of Bolt Drive, the on-demand car rental service

Read more 👉 https://t.co/QBqRSFKGki

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Ehasoo & Sons @ehasoosons]

There are many growth strategies — from M&A to Franchising, Product-Led Growth, and others. It this post I will share the best practice of my Beachhead go-to-market strategy

Read more 👉 https://t.co/04kyXycns1

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Ehasoo & Sons @ehasoosons]

Case Study: Go-to-Market Strategy for Bolt Drive
▸ https://t.co/K5dSEndGbv

#GrowthStrategies #Mobility #GtmStrategy #InnovationManagement

[Erik Ehasoo @erikehasoo]

Expanding to new markets is challenging, and choosing the right strategy can decide the success or failure of the endeavour. In this post, I will share my version of a #Beachhead #GTM strategy using the example of @boltapp
Here is my community link: https://t.co/MGe8LhgvGL

[Ehasoo & Sons @ehasoosons]

Every company has a brand image but not every company is investing in it

Read more 👉 https://t.co/ZgGEHncKT4

#CompanyBranding #Identity #BrandStrategy

[Ehasoo & Sons @ehasoosons]

It is like nuclear power except it doesn’t create nuclear waste and it doesn’t have the safety hazard

Read the full article: Bill Gates has a Branding Problem. Again
▸ https://t.co/mmGGzWQM72

#Branding #NuclearPower #BillGates

[Ehasoo & Sons @ehasoosons]

One must always be conscious of the limitations of social media apps they use as the main source of communication, which is why we dug deeper and studied potential alternatives to existing platforms.

Read more 👉 https://t.co/KzpZQaev0g

#socialmedia #newmedia #HumanBeings

[Ehasoo & Sons @ehasoosons]

Fixing a company's brand image is much more challenging than merely writing sweet legends or adding pretty imagery

Read the full article: 6 Reasons You Need a Company Brand Strategy
▸ https://t.co/iZ2iMoGpyV

#CompanyBranding #Identity #BrandStrategy

[Ehasoo & Sons @ehasoosons]

Big infrastructure projects are no longer possible without the support of public opinion.

Read more 👉 https://t.co/ckJ0XLggKB

#Branding #NuclearPower #BillGates

[Ehasoo & Sons @ehasoosons]

The majority of the articles discussed using social media among friends that were made offline, disregarding friendships that were fully formed and maintained online.

Read more 👉 https://t.co/nRIQd02lIX

#socialmedia #newmedia #HumanBeings

[Ehasoo & Sons @ehasoosons]

The strength of the employer brand is a good indicator of the strength of the company brand

Read the full article: 6 Reasons You Need a Company Brand Strategy
▸ https://t.co/6hL2pln5Ux

#CompanyBranding #Identity #BrandStrategy

[Erik Ehasoo @erikehasoo]

What makes a successful startup?
In Estonia, a #startup has 4x higher chance of success if it has a serial startup founder and an even bigger chance if it has a foreign #investor.
@Google and @CIVITTA_com conducted in-depth research on the startup scene of the Baltic countries.

[Terje Äkke @terjeakke]

Imagine this scenario at school: Let’s Move On to Creativity Revolution | by Erik Ehasoo | Creative Strategy Blog | Medium https://t.co/G4nTJETLht

[Ehasoo & Sons @ehasoosons]

Bill Gates has a Branding Problem. Again

Read more 👉 https://t.co/OL6T5RES6y

#Branding #NuclearPower #BillGates

[Ehasoo & Sons @ehasoosons]

Current social media platforms are largely unfit for creating meaningful connections online

Read more 👉 https://t.co/QfyRll39ZK

#socialmedia #newmedia #HumanBeings