What used to take our team hours now takes under 1 minute...
Today, we're shipping the beta to everyone.
Fourthwall's AI Assistant is now live. We rolled it out to our internal team about 2 weeks ago, and it's already changed how we work. You can create promotions, bulk edit products, adjust pricing, analyze sales, generate a full product line from a single design. All through conversation.
This matters because creators are solo operators wearing every hat: marketer, merchandiser, analyst, and executor. The assistant doesn't replace any of those roles. But it makes each one faster, so you can spend more time on the creative work that actually matters.
Every action requires your explicit approval before anything changes. You stay in control. You own your designs. The assistant handles the busywork.
When we built Fourthwall, the goal was giving creators the tools to build real businesses on their own terms. This is a big step in that direction. And we're just getting started.
PS: We named the assistant after Eli, one of our co-founders. He may or may not be personally typing all of these messages at once, Doctor Octopus style.
Launching a beautiful merch brand used to require an agency, a studio, a CPA, a factory, and a support team...
These days, all you need is a @Fourthwall account.
@Treggsman@Fourthwall Hey @Treggsman! Can you check your DMs? I’ve beeb trying to message you to learn more about your issue. Just want to make sure it didn’t get lost.
@Treggsman@Fourthwall I’m sorry about this experience. This is very unusual for us and not the way we work. Will send you a DM to find out more and get this resolved for you.
@hydrasung@Fourthwall Just like a shot, I’m down for this idea!
Probably hard for the holidays, but sharing with our product catalog team for future products to add. That team has been on 🔥 lately! Lots of cool products in the pipeline!
@Unreal_Dreamer@Fourthwall A good example is a friend wanting to buy a gift who is a fan of yours. They can buy a gift card for them so the friend can get whatever item is their favorite!
When a creator sends you a thank you video like this…
You stop.
You smile.
You watch it 3 more times and share with the team.
We’re just honored to be part of their journey. 🫶
The fact that this one in particular is helping cats is a cherry on top! 🐈
@ChrisRGun So annoying. Which site/platform are they using? You can email the platform and have it take it down. It’s a bit of a whack-a-mole, but out of principle I always recommend sending the email.
We have a template you can use on this blog: https://t.co/cjaWsAAPxH