Elliot Denvir

I help Fintech Founders generate more revenue through email | Building my one-person agency to $120k/yr. Sharing lessons so you can do the same.

[Elliot Denvir @elliotdenvir]

How has the FIRE (Financially Independent Retire Early) movement impacted your life?

It seems to come in for quite a lot of heat.

Here's how I view the concept and use it in my life:

I think of it like a self-development tool.

Focussed on solely it doesn't lead to a well-rounded life. But incorporating the bits that work for you can provide huge benefits.

For example, if you only ever meditated, you have chosen to be a monk. Whereas building in some meditation practice into your life can really benefit you while still living the life you want to live.

I see it the exact same way with FIRE.

I think people criticise it because they believe the movement advocates excessive frugality to the point of life dissatisfaction.

And I understand how this view has permeated. Often a champion of a movement or tool lives on the extremes to gain attention and to pass on the learnings.

For example, you would prefer to learn golf from a pro that has dedicated their life to the sport than a bit-part weekend warrior.

That is not to say that you should then dedicate your whole life to golf, or in this case, FIRE.

But for me, reading @mrmoneymustache blog at a younger age gave me so many skills and a great perspective that has allowed me to take advantage of so much more freedom than I would have done otherwise.

By optimising my spend for happiness, rather than pleasure, my expenses have stayed low and my life satisfaction has increased.

By investing the excess income regularly and early, my partner and I have built up a nest egg that allows us to take time away from paid work and focus on things that bring us real joy.

I understand how it has got a bad rep but ultimately it is up you how you interpret the concept and incorporate it into your own life.

FYI: I don't think @mrmoneymustache is extreme - he is just considered the 'godfather' of the movement.

[Elliot Denvir @elliotdenvir]

@TheKateBernal @WrongsToWrite Oh nice! Did you add me - i can't find you :)

[Elliot Denvir @elliotdenvir]

Getting @WrongsToWrite (Dakota Robertson's) approval of the breakdown I did of his marketing funnel is 🔥.

If anyone wants to learn:

• The exact framework Dakota uses for social media posts (you can steal it to grow your following.)
• How Dakota used the power of an Educational Email Course to get 15,000+ subscribers.
• How he generates demand for his service.
• The copywriting tactic he uses to generate $1m+ in revenue.
• The secret trick Dakota uses to supercharge his email list growth.
• A video walkthrough of the whole thing.

Then check out the link in the comments.

[Elliot Denvir @elliotdenvir]

Link to the full breakdown here:

https://t.co/WWocV8tXua

[Elliot Denvir @elliotdenvir]

Don't quit your 9-5.

I know. Controversial.

But from someone who left 6 years ago, there's no easier way to earn enough to live.

The stability of a paycheck lets you think long term.

Use your 9-5 to survive. Build high-leverage assets on the side to thrive.

[Elliot Denvir @elliotdenvir]

@lewiskiddell your totally right - I have been guilty of it in the past!

[Elliot Denvir @elliotdenvir]

Get comfortable with slow and steady.

It's the only way to win.

[Elliot Denvir @elliotdenvir]

@CsabiCommCoach you absolutely nailed that @CsabiCommCoach - hadn't thought of it that way but its totally true.

[Elliot Denvir @elliotdenvir]

Imposter Syndrome sucks.

I discovered this brilliantly simple fix.

Write daily: "Pretend you don't have imposter syndrome."

Within a few days my brains stopped telling me 'why I can't' and told me 'why I can'.

Don't believe me? Just try it.

[Elliot Denvir @elliotdenvir]

@TheMattViera Someone needs to create a tool that allows you to measure the unmeasurable.

It is always the difficult to measure that adds more joy to our lives: time with family, adventures, novel experiences.

But because money and hierarchy is easy to measure, we focus on these.

[Elliot Denvir @elliotdenvir]

@TheMattViera I completely agree - thanks Matt!

[Elliot Denvir @elliotdenvir]

@eddspire It's true. so much of it is our perspective

[Elliot Denvir @elliotdenvir]

@karllittleboy This such an epic breakdown. Reposted for my network and bookmarked for future referenc

[Elliot Denvir @elliotdenvir]

Damn, if you are looking for a bible on how to write on social media, look no further.

@karllittleboy has broken down @dickiebush's writing methodology in such an accessible format.

I have bookmarked and will be returning to it regularly.

[Karl Littleboy @karllittleboy]

This is Dickie Bush.

He built a $1M writing business in 2 years by mastering the art of writing online.

I broke down 100 of his tweets to understand exactly what makes his content so effective.

Here’s his complete playbook (and how you can apply it yourself): 🧵👇

[Elliot Denvir @elliotdenvir]

@thedanielaros @moina_abdul I completely agree. It’s just so much more tempting to just keep binge watching 😂

[Elliot Denvir @elliotdenvir]

@TheMattViera This is amazing. I love how you consistently prove the “normal” route wrong. You’re an inspiration to a lot of us!

[Elliot Denvir @elliotdenvir]

99% of creators don't know how to grab attention.

Which is great news for you (and me).

Get ahead of the crowd by mastering your hooks with these 7 proven methods:

1. Use numbers. But be specific.

Don't write: "My client made nearly $100k last month."

Instead say: "My client made $97,565 last month."

2. Use negativity. Wisely.

We are conditioned to spot bad things, use it to your advantage.

The overall message in the post can be positive but you can grab attention by highlighting a bad outcome.

For example: "Beginner's hell sucks. Here's how to escape it."

3. Create a curiosity gap.

The human mind hates an open loop. Give just enough information to make someone curious and they have to find out more to close the loop.

You can do this by providing the beginning and the end of a story up top. Leave the middle out to intrigue your reader.

Top tip: Always check how much of your post will sit above the fold on each platform.

4. Call out your reader.

Your name is the most powerful word in the world.

Second to that, it's any word you use to self-identify.

Be specific about who you are writing to and if your reader identifies with that group it will stop them in their tracks.

Examples: "Fintech Founders", "First year college students", "Aspiring writers".

5. Use social proof.

People trust results. Show them yours.

If you are writing about fitness, show your reader your transformation.

Don't be cocky but don't be afraid to show why should be trusted.

6. Specify a problem or a pain point.

Most people face the same, or similar, obstacles when trying to achieve a given outcome.

Call out one of them and provide the solution. You will grab attention and then build trust.

7. Have conviction.

Open with a strong, declarative sentence.

E.g. "You don’t need more followers — you need a better offer."

People don't want to feel doubt. Don't be uncertain in your writing.

━━━━━━━━━ • ━━━━━━━━━

David Ogilvy said: "On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents of your dollar."

Learn how to grab your reader's attention and you have done 80% of the work.

Writing great hooks isn't second nature to me either. I review this list before writing any new content.

You can do the same by saving this post to refer back to later.

[Elliot Denvir @elliotdenvir]

@karllittleboy Thanks my man! Learned a lot from you of course!

[Elliot Denvir @elliotdenvir]

99% of creators don't know how to grab attention.

Which is great news for you (and me).

Get ahead of the crowd by mastering your hooks with these 7 proven methods:

1. Use numbers. But be specific.

Don't write: "My client made nearly $100k last month."

Instead say: "My client made $97,565 last month."

2. Use negativity. Wisely.

We are conditioned to spot bad things, use it to your advantage.

The overall message in the post can be positive but you can grab attention by highlighting a bad outcome.

For example: "Beginner's hell sucks. Here's how to escape it."

3. Create a curiosity gap.

The human mind hates an open loop. Give just enough information to make someone curious and they have to find out more to close the loop.

You can do this by providing the beginning and the end of a story up top. Leave the middle out to intrigue your reader.

Top tip: Always check how much of your post will sit above the fold on each platform.

4. Call out your reader.

Your name is the most powerful word in the world.

Second to that, it's any word you use to self-identify.

Be specific about who you are writing to and if your reader identifies with that group it will stop them in their tracks.

Examples: "Fintech Founders", "First year college students", "Aspiring writers".

5. Use social proof.

People trust results. Show them yours.

If you are writing about fitness, show your reader your transformation.

Don't be cocky but don't be afraid to show why should be trusted.

6. Specify a problem or a pain point.

Most people face the same, or similar, obstacles when trying to achieve a given outcome.

Call out one of them and provide the solution. You will grab attention and then build trust.

7. Have conviction.

Open with a strong, declarative sentence.

E.g. "You don’t need more followers — you need a better offer."

People don't want to feel doubt. Don't be uncertain in your writing.

━━━━━━━━━ • ━━━━━━━━━

David Ogilvy said: "On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents of your dollar."

Learn how to grab your reader's attention and you have done 80% of the work.

Writing great hooks isn't second nature to me either. I review this list before writing any new content.

You can do the same by saving this post to refer back to later.

[Elliot Denvir @elliotdenvir]

@TheMattViera "Build a life that feels good, not just one that looks good."

This hit hard! Its so easy to be caught up in the desire to impress and then realise you are living a life based on the opinions of others.

[Elliot Denvir @elliotdenvir]

@TheKateBernal @IOHK_Charles This is a great use case for blockchain! Totally agree that public spending means where it is spent should be public knowledge

[Elliot Denvir @elliotdenvir]

@TheMattViera Thanks Matt! I know I have been guilty of that mistake in the past. Letting the hook go over the 'See more' button.