@Valeria_Lopez_A@blairadowler I think VR will definitely be used a lot more in marketing, because it can be used to help the customer see more then just an online picture of the product. Certain brands have already started allowing for customers to see what the product will look like on them using VR #MKTG475
@ClarkHaleyclark@blairadowler I think it will make the marketing creation a lot easier but companies will have to find different ways to stand out, and use the AI better or differently then competitors so it does not seem repetitive. #MKTG475
@blairadowler Since there have already been social media ads made using AI that look like real humans, I think this trend will continue and become more advanced. The marketing will most likely become more personalized and interactive as different platforms incorporate those features. #MKTG475
The link below goes over ways to increase engagement on Instagram. Using the tips listed can help to connect with followers and boost social media campaigns. #MKTG475
https://t.co/DFEwTwoVGd
@DianaRuiz0011@blairadowler I find this type of content very engaging because I also like to see how things fit, to get an idea of how they may look on me. I also will save or screenshot the content if it is an item I am wanting to purchase for myself. #mktg475
@Valeria_Lopez_A@blairadowler I have not seen this post, but I appreciate that companies are posting content like this to bring awareness and connect with their customers. I would find this engaging because I would want to read more into the tips they have for dealing with stress. #MKTG475
@blairadowler@CampChoYeh posted this on Instagram in honor of Earth Day and I engaged by liking it because I enjoy seeing pictures of the beautiful camp site and the campers enjoying nature. #MKTG475
@blairadowler L'Oréal sends out their Telescopic Lift mascara to influencers who are paid to make the product appealing, however I think with the social media advertisements it is hard to tell if the mascara will leave the same results on someone who is not a beauty guru. #mktg475
@i_mariexoxo@blairadowler On top of the controversy surrounding the campaign, the strategy seemed impulsive and unoriginal. With Victoria's Secret being well established, there were better ways to show inclusion and diversity while using an "on brand" strategy that fit the brand personality. #mktg475
@Valeria_Lopez_A@blairadowler I agree, the Duolingo social media will post about the mascot, but beyond that I feel as though it does not attract or influence people to try out the app. This tactic would work better for a sports team mascot, or a business like Chick-fil-A which is better known. #mktg475
@ellie_hrabar @blairadowler I have noticed that sounds that are trending are more likely to pop up on the “For You Page” for TikTok so when companies use them they have a higher chance of being seen by more people - which will help market the product. #mktg475
@i_mariexoxo@blairadowler I love when companies use creative sounds to market the product or company because it catches my attention & influences me to look into the product or other products sold. #mktg475
@blairadowler Using Instagram to create reward posts to encourage customers to repost & share the account as well as the content. I would also use trending themes for events to attract customer to stop by & purchase food or drinks. This can resonate with both old & young customers #mktg475
@i_mariexoxo@blairadowler Using Alix Earle was a great way to promote the product and reach a large amount of people. Alix has one of the faster growing platforms and has a large amount of followers that are influenced by her style, and like to try the products that she uses. #mktg475
@ellie_hrabar @blairadowler The aesthetic of Sol de Janeiro definitely draws attention and makes the products more appealing when displayed on shelves or seen in pictures and videos on social media. This was a great marketing strategy to interest people and shine light on the brand & the products. #mktg475
@blairadowler Bloom nutrition is a brand that makes greens powders, and sends fun PR to many different influencers. With greens powders trending recently, and their product being highly advertised on Instagram and TikTok I think it influences people to try it for themselves. #mktg475