We really need to give props where it’s due, this campaign is so well done.
First, the tagline “take me home.” It’s not just a random phrase tied to enhypen collaborating with the brand again after two years, it directly references Jake saying “take me home” during the fan meeting. That adds such a personal and sentimental layer to the whole message.
Second, the aesthetic. Everything feels very warm, homey, and nostalgic. Even the decision to place the 2024 portrait next to the 2026 portrait was perfect, it tells a story of growth, time, and still feeling at home.
And lastly, the most meaningful part is the attire. This ties everything back to the idea of “home” in such a thoughtful way.
The Barong Tagalog is the Philippines’ national formal attire (I’ve learned this today 🥹) , and seeing enhypen wear it is not just styling, it’s cultural appreciation and connection. It shows intention, and it clearly means a lot to Filipino fans.
Regardless, it would have been an amazing campaign, but the timing right now makes it even more meaningful. With everything happening, it almost feels like a reminder of connection, of home, and of the bond between enhypen and the engene that doesn’t just disappear.
Even if circumstances change or paths shift, moments like this show that what they built together still holds weight. It adds a deeper emotional layer to the campaign, whether intentional or not, and that’s what makes it hit even harder.
So thank you @dunkinph 💓
😺 going from seven members to six members at d awards felt much empty 🥹
😺 i'm glad that sunghoon hyung is with us now and we are a complete full group again
12/02/2026 https://t.co/2NE53Yyc8b
Points to note-
1) he was still removed from the group just to release something he worked on for years
2) he is being brutally disrespected by erasing/not allowing his mention in a group he worked on for 6 years.
3) the members are being overworked to relearn everything.Horrible
i’m also curious why it couldn’t have just been a hiatus?? instead of kicking him all the way out bc they don’t want to change the schedule 😵💫 they could just keep the schedule and let him promote his solo while being on hiatus from enha
heeseung, jake, sunoo and ni-ki all expressing their desires on how they all hope to show their solo work creativity bc they all have “sides they wanna show” during their dicon interview.
but it seems it’s difficult for that bc of their “extremely demanding group schedules” and it’s really sad their creative freedom is practically limited