Erick Bugah

STEM Educator | Instructional D | Digital Learning & Media Creator | Helping schools and businesses turn complex ideas into clear, engaging learning experiences

[Erick Bugah @erickbugah]

Ker Skills is a professional services company offering a wide range of services in the fields of graphic design, video editing, web development, SEO, software engineering, and data analysis.

[Erick Bugah @erickbugah]

Instructional Design isn't just for corporate compliance.

Today on the blog, I’m exploring how to bridge the gap between digital scaffolding and physical innovation.

Read the full breakdown here: https://t.co/fBx5CFTDoY

[Erick Bugah @erickbugah]

The 60-minute e-learning marathon is dead.

Today on the blog, I’m diving into the science of Cognitive Load and explaining how to use frameworks like SAM to design microlearning in the flow of work.

Read the full breakdown here: https://t.co/cX1H19Tabc

[Erick Bugah @erickbugah]

Generative AI can build a course outline in 10 seconds, but is it a good course?

Learning Analysts are becoming essential architects and managers of learning ecosystems.

Learn how here.: https://t.co/dzlte1BMet

Design. Measure. Improve.

[Erick Bugah @erickbugah]

Stop reacting to training failures after they happen.

Today on the blog, I’m breaking down why the industry must shift from "hindsight" descriptive data to predictive analytics.

Read the full breakdown here: https://t.co/Dvy4KhgreQ

[Erick Bugah @erickbugah]

Teacher Appreciation Week might be officially over, but the impact of an educator lasts a lifetime! 🚀 Massive shoutout to all my fellow teachers running on coffee and pure passion.

I know firsthand that educators are the real MVPs. Keep inspiring and building the future! 📚💻🤖

[Erick Bugah @erickbugah]

Designing great learning experiences isn't just about the content; it's about engineering the metrics that prove human growth.

I wrote a deeper dive on making this shift over on https://t.co/JADTuwQnr6

What metrics are you currently prioritizing? Drop them below! 👇

[Erick Bugah @erickbugah]

If your only metric for a successful learning program is a "100% completion rate," you're flying blind. 🛑

Completion rates are vanity metrics. Here is why the Learning & Development space needs a massive shift to value metrics 🧵👇

[Erick Bugah @erickbugah]

It’s the difference between a "Check-box" approach and an "Impact-driven" approach.

Are learners just passing a multiple-choice quiz, or are they demonstrating true skill proficiency and solving real performance gaps?

[Erick Bugah @erickbugah]

Most assume longer videos boost learning, but the data says otherwise.

Attention drops sharply around the 4-minute mark—and the math behind that drop is surprising. The models, the patterns, and the analytics line up in ways many designers overlook.

https://t.co/oZYiXzZ3DU

[Erick Bugah @erickbugah]

The Redundancy Principle: Stop reading your slides! 🚫📖

Narrating on-screen text overloads working memory and slows down comprehension. My tests prove it: Clean visuals + narration win every time.

Stop "supporting" learners with extra text—you’re just distracting them. 🧠✨

[Erick Bugah @erickbugah]

Mayer’s Personalization Principle = instant engagement.

Talk to learners like real people, not a textbook. I tried this in a “boring” lesson, and the shift was huge: students leaned in, asked more questions, and made real connections. No effects. No music. Just a human tone.

[Erick Bugah @erickbugah]

Mayer’s Coherence Principle = less confusion.

Most lessons fail because we add too much. I tested a cleaner version, and students learned faster, asked fewer questions, and remembered more.
Cut the noise.

What’s one thing you’d remove from your content?

[Erick Bugah @erickbugah]

Exploring Mayer’s 12 learning principles today. It’s surprising how often we misuse them.

I’m breaking down the most misunderstood ones this week.

Which principle do you think people get wrong most?

[Erick Bugah @erickbugah]

Accessibility is not an "accommodation." It is a fundamental requirement of Cognitive Load management. 🧠

I wrote a detailed analysis on how Mayer’s Principles + UDL + WCAG create a blueprint for better multimedia learning.

👉 Read more: https://t.co/Ilcs5GMOWY

[Erick Bugah @erickbugah]

The "Curb Cut" Concept: Good design is accessible design.

When we design for the margins, we improve the experience for everyone.

My full breakdown on the "Curb Cut Effect" in L&D: https://t.co/JDfLojo2B5

[Erick Bugah @erickbugah]

@itsdante_nrg Salt wasn't around when Wambui was cooking Chapati.

[Erick Bugah @erickbugah]

Will Mr. Lagat resume his DIG position or what happens?