Eric Joyce

Director of Paid Search at @CarnegieHQ and online #MBA graduate from @CMUGlobal. Let's chat about digital marketing. #FireUpChips

[Eric Joyce @EricMJoyce]

I’m completely amazed and blown away by receiving an EMMY Award 🏆 from @NATASMichigan for our work on a promotional video. Congratulations to @IamJerryA and Kameron Donald on their win as well. Big thanks to the work and support of @UMichiganAI and @UMSEAS.

[Eric Joyce @EricMJoyce]

Come join our growing Paid Media team at Michigan Creative! You'll have the chance to work with schools, colleges, units, and initiatives from all facets of @UMich.

📃 Apply at https://t.co/9YQ2JbKtEL

#NowHiring #HigherEdMkting #PPC #PaidMedia #PaidSearch #PaidSocial

[Eric Joyce @EricMJoyce]

"The Perfect Ad Checklist" from @social_savannah during the @motionapp_ 2024 Creative Strategy Summit.

#DigitalAdvertising
#digitalmarketingtips

[Eric Joyce @EricMJoyce]

Here at #MXB2024, @marctothec is speaking truth about the plight of the millennial. 🙄

Spoiler: we’re not the labels ascribed to us.

[Eric Joyce @EricMJoyce]

Be sure to also check out our session "We’ve Tested So You Don’t Have To: What We’ve Learned from a Year of Testing" co-presented with Rob Van Auken at 3:15 p.m. in the Vandenberg Room (2nd floor).

We hope to see you there!

[Eric Joyce @EricMJoyce]

Thank you to all of the University of Michigan communicators and marketers attending #MXB2024 today.

⬇ Check out our poster from the poster session below for a look at top-performing digital advertising creative from advertisers across campus in the last year.

[Eric Joyce @EricMJoyce]

Prime seating confirmed. ✅

#MXB2024

[Eric Joyce @EricMJoyce]

It’s a great day for #MxB2024! Excited to collaborate and share with our #communications and #marketing colleagues across @umich.

@RobVanAuken

[Eric Joyce @EricMJoyce]

Join me on @LinkedIn as I share insights into our @UMich "Go Blue Guarantee" campaign during a special webinar titled "Engaging Parents on LinkedIn: Strategies for Education Marketers."

⏰ 1 p.m. ET today

🗓️ RSVP: https://t.co/sJBruLreQq

#HigherEdMarketing #DigitalAdvertising

[Eric Joyce @EricMJoyce]

Did you hear that collective sigh of relief from all #DigitalMarketing pros?

#ThirdPartyCookies 🍪@Google
https://t.co/wmd8sWljtH

[Eric Joyce @EricMJoyce]

We've asked a lot of campus advertisers to really up our game in the short-form, vertical video format. @YouTube/@GoogleAds just released a new guide to short-form video that everyone should check out. ⤵️

https://t.co/5yT785Hmyo

#DigitalMarketing #HigherEd #Advertising

[Eric Joyce @EricMJoyce]

Undergraduate certificates and graduate certificates are the place to be according to a @Google and @Ipsos report.

The term “Short Course” has increased in search volume by 19% this year. Great opportunity for @UMichOnline MOOCs.

#AMAHigherEd

[Eric Joyce @EricMJoyce]

The student decision cycle is shortening. 👀

#AMAHigherEd

[Eric Joyce @EricMJoyce]

Great keynote session from @BStulberg at #AMAHigherEd this morning.

Learning about Rugged Flexibility by diversifying my identity house and evaluating (and naming) my core values.

#GoBlue

[Eric Joyce @EricMJoyce]

I've heard it from @marctothec before, but I never get tired of the paradigm shift of "our identity shapes who we are, and who we are shapes how we see the world."

#AMAHigherEd
#GoBlue

[Eric Joyce @EricMJoyce]

The @umich crew is cheering for @marctothec from the back at #AMAHigherEd.

[Eric Joyce @EricMJoyce]

Does your CRM recruitment campaign send messages to parents? 🤔

#AMAHigherEd

[Eric Joyce @EricMJoyce]

Gosh. Look at YouTube on the right. Get me some YouTube Shorts please!

#AMAHigherEd

[Eric Joyce @EricMJoyce]

These data connections are, indeed, the “holy grail.” We’ll get there @UMich.

#AMAHigherEd

[Eric Joyce @EricMJoyce]

It’s like my brain on (2) slides.

#AMAHigherEd

[Eric Joyce @EricMJoyce]

Alright, yes. I’m here for this! 👏

#AMAHigherEd