@JimmyFarley00@CardinalMason I cannot believe this. I never knew him well and he still changed my life. there was not a single person I wanted to emulate more than him.
Outreach is actually much more simple than people make it seem
Gurus love to make client acquisition seem complicated af
It's simply not the truth
You don't need some fancy system or some sort of "magic bullet"
You just need 2 simple components to grow your biz:
1. An offer that people actually want to buy
2. A way to get that offer in front of people
It's really THAT simple. There is no need to overthink it.
Once you have a good offer, figure out these:
- Decide how you want to reach out (LinkedIn, IG, Emails)
- See if you can automate outreach and hire an appointment setter
- Consider paid ads for volume
The more people that see your offer - the better.
AS LONG as you are selling something that people actually want to buy.
It's hard to sell food to a crowd who just ate dinner...
Make sure your offer is aligned with what the market really wants + get your offer in front of more eyes
And you'll cook
Keeping it real will change your life
Be candid
Be authentic
Say what you really think
Even if it’s fucking harsh
Don’t beat around the bush ever
With clients, with team, in sales
Stop being a sleezy motherfucker
People will appreciate you more
KEEP IT REAL