etc!graphics, inc.

We help you build your brand. Our Visual Voice Advantage will help your business grow roots to sustain.

[etc!graphics, inc. @etcgraphics]

The secret to happiness. It isn't at all grounded in what you might think. @DavidEpstein

https://t.co/VBZVTGOvGJ

[etc!graphics, inc. @etcgraphics]

The biggest problem about going viral? You have to keep it up.

https://t.co/C4jJbBhC02

[etc!graphics, inc. @etcgraphics]

At least part of becoming an Entrepreneur is simply the courage to go after what you want. Jump in.

[etc!graphics, inc. @etcgraphics]

Don't be heroic. Be consistent. ~Kelly Starrett

[Geri Seiberling @geriwithetc]

AI Poisoning. There are many ways an LLM can be poisoned, depending on the capabilities of the LLM that the poisoner wants to disrupt.

https://t.co/1kM8xuLxO5

[Vala Afshar @ValaAfshar]

There is nothing so useless as doing efficiently that which should not be done at all.

—Peter Drucker

[etc!graphics, inc. @etcgraphics]

Maya Angelou captures the heart of marketing:

"You can only become truly accomplished at something you love. Don't make money your goal. Instead, pursue the things you love doing, and then do them so well that people can't take their eyes off you."

[etc!graphics, inc. @etcgraphics]

Maybe you’re not hard to manage. Maybe you’re just not meant to be managed. The ones labeled 'difficult' are the ones who build.

https://t.co/vreGvT5YoY

[etc!graphics, inc. @etcgraphics]

Advertising doesn't have to be expensive. Creativity gets a lot of mileage.

[etc!graphics, inc. @etcgraphics]

@biblio_vijay That looks like a very cool book Vijay! Awesomeness! and a graphic novel no less! That means KIDS will read it. Thank you!

[etc!graphics, inc. @etcgraphics]

Happy Birthday John Fitzgerald Kennedy
(35th President of the U.S.A.)
May 29, 1917 – November 22, 1963

Ideas are powerful things.

"You can kill a man, but you can't kill an idea."
~ Medgar Evers

[etc!graphics, inc. @etcgraphics]

It's National Paperclip Day!! #MakeMoreArt

[etc!graphics, inc. @etcgraphics]

In a cross section of small business, angel investors know that:

1/3 are good investments
1/3 turn into something but you wish you hadn't made the investment
1/3 are zeros

I wish every entrepreneur would remember that at some point you will sell the business. You cannot work forever, even if you want to. Work on your business instead of in it, to make it attractive to the next buyer. The most important sale you will ever make is to sell yourself.

@fredwilson

https://t.co/A4FXDyee5I

[etc!graphics, inc. @etcgraphics]

Did you feel good about the day ahead when you got up this morning? The birds sing before they even know how the day will turn out. When we expect something good, and make space for the possibility, we are more likely to see it when it appears. We tend to get what we expect.

[etc!graphics, inc. @etcgraphics]

Can't say I blame them. Artists are tired of being ripped off, with no recourse. Send in the tarpits. We need to figure out how to police this stuff, before we send it into the wild.

"For example, if someone wanted to poison an image generator LLM, they could use a technique known as “Nightshading,” which involves using a piece of software called Nightshade to add an invisible layer to an image. This layer contains pixels invisible to the human eye but visible to LLM scrapers. These pixels then make the artwork look to the AI as if it’s in a different style than it actually is (say, abstract rather than realistic), which prevents the LLM from mimicking the artist’s actual style."

https://t.co/8CYrm4QsUJ

[etc!graphics, inc. @etcgraphics]

"There are many different ways to measure success in Small Business, the least of which is the bottom line."

@LeadToday , Steve Keating

Indeed. The things your balance sheet and income statement measure are important, sure. But they are the least important. For example, if there were a statement that measured how happy your employees are to work for you, and how valued they feel, how would it read? In the black or in the red? Well guess what? Your customer will never be happier than your employees.

[etc!graphics, inc. @etcgraphics]

@LUpthegrove Thank you for sharing these thoughts Lynda! So very true- many a small business has started as a side hustle. . . .something someone really loves to do. Amazing how we seem to do well at the things we love, isn't it?

[etc!graphics, inc. @etcgraphics]

And if you are an entrepreneur, you cannot do it all. You need a TO DO list AND you need a TO DON'T list. You have to know what you do NOT need to do, and what you can delegate. You have to know what's important to your customer. Adding features and benefits does not always make your product better. Sometimes, the customer doesn't even care about that 'thing'. So sometimes success is about what is NOT included. #MilesDavis100

[etc!graphics, inc. @etcgraphics]

The word 'Safety' isn't included in the definition of small business. You have to possess some ability to handle uncertainty if you want to be an entrepreneur. If it's hard for you to take risks? I don't recommend you even start. Entrepreneurs have to be able to jump when opportunity presents itself. If you aren't able to take that leap--and maybe into the deep end––and trust your own heart and ability to swim, you'll miss the window to move your small business into the future. #MilesDavis100

[etc!graphics, inc. @etcgraphics]

On this the 100th Birthday of Miles Davis, I share some of my favorite quotes. Miles was not only intimate with music, but he was intimate with creativity and human nature. And many of his ideas apply not only to musicians, but to small business, and all of life. Like this one. . . . we must learn the ropes, and then cut them. Learn what is table stakes in your industry. Then go beyond them.