Etela Ivkovic

Love helping businesses with SEO & integrated digital marketing. Passionate traveler & figure skater.

[Etela Ivkovic @Etela]

@glenngabe FINALLY! After I basically just gave up on this.

[Lily Ray 😏 @lilyraynyc]

I am looking for the most common complaints SEOs have about GA4.

If you have others not listed in the poll, please share!

[Etela Ivkovic @Etela]

@GoogleMyBiz Thank you!

[Etela Ivkovic @Etela]

@lilyraynyc I've been using a British woman voice as well. It does sound so much more sophisticated 😄 I've been really enjoying it.

[Etela Ivkovic @Etela]

@lilyraynyc Haha, true. I guess I'm hoping that with the improvements coming it will be awesome 🤞

[Etela Ivkovic @Etela]

@lilyraynyc I've been using @Pocket for many years. Yes I wish it were a bit less robotic, but I'm thankful for all the articles it reads to me while I'm able to get stuff done. Their support is excellent too.

[Etela Ivkovic @Etela]

@CyrusShepard I just faxed you all my information

[Etela Ivkovic @Etela]

🤦‍♀️

[Lily Ray 😏 @lilyraynyc]

Can someone explain to my why it’s so incredibly difficult to find the *address* of a business in Google Maps? (Written as text)

(Yes, I know the answer is ad revenue but like, come on)

I had to go to my browser and Google the hotel instead. 🤦🏽‍♀️🤦🏽‍♀️🤦🏽‍♀️

[Etela Ivkovic @Etela]

Mike unpacking the Yandex leak and sharing his incredible knowledge.

[Mic King @VeryWellVersed]

Aight y'all.

Let's get started with this Yandex thing.

First thing, I want to give props and a shout out to @benwills who was the first to tell me about the leak and did a lot of initial leg work to make sense of where things live. He's the real MVP.

[Etela Ivkovic @Etela]

Thank you so much for putting in so much work and sharing with all of us Alex!

[Alex Buraks @alex_buraks]

You probably heard about Yandex, it’s the 4th biggest search engine by market share worldwide. Yesterday proprietary source code of Yandex was leaked.

The most interesting part for SEO community is: the list of all 1922 ranking factors used in the search algorithm

[🧵THREAD]

[Rand Fishkin (follow @randderuiter on Threads) @randfish]

Google's market share vs. competition in its 5 major categories (2022)

via https://t.co/12DCZzImtw

[Etela Ivkovic @Etela]

@Optimisey @lilyraynyc From a business perspective though, since the relationships are key, when a sales person moves on, and takes customers with them, it's not ideal for the company to have them as authors. Esp not just for SEO reasons. For now I'm going with no authors, just the company as an entity

[Etela Ivkovic @Etela]

Very nicely explained.

[Lily Ray 😏 @lilyraynyc]

Had so much fun filming this @Moz #WhiteboardFriday about 3 major types of #Google updates that are important to understand for #SEO.

Check it out!

[Etela Ivkovic @Etela]

This is fun 🤣
12 minutes!

[Lily Ray 😏 @lilyraynyc]

My teammate @SavannaLGray found this during some keyword research and now all of us are dying of laughter.

If this is one of the new #SearchOn Google features... well... 🤣🤣

[Etela Ivkovic @Etela]

@lilyraynyc Being a local doesn't mean or guarantee that you know more about the best things to do in your city. For example, I know so many people who were born and live in NYC, yet they've never been to the Statue of Liberty or other major landmarks.

[Etela Ivkovic @Etela]

@lilyraynyc OMG me too!! It's a lifesaver.

[Etela Ivkovic @Etela]

🤕 ouch!!

[William Harvey @WilliamHarvey]

I just had a call with another SEO whose client removed 50% of their pages regarded as low quality.
Their thinking was that any page with less than 1000 words gets removed.
The result was a 60% organic traffic loss landing on a 404 page with a 98% bounce.

Please don't do this.