design exists for one simple reason:
to make someone feel something instantly so they care enough to watch, understand, and want the product.
for example without using CGI/motion design, @Heypocket is just:
“an AI note taking app with a microphone.”
But with motion design, it becomes:
“a personal AI assistant you carry with you.”
Now it can cost $180 for a note taking app
Nothing about the technology changed, only how we made the customer FEEL