ethan | building propscout.

[ethan | building propscout. @ethanwillscout]

At what point do you know if your app will actually take off or not?

[ethan | building propscout. @ethanwillscout]

https://t.co/ZeXN2QhXZu

[ethan | building propscout. @ethanwillscout]

Been building something for 6 months. Haven't posted about it until now.

A property intelligence app. Dubai and UK. Scan any property, get the full transaction history, rental yields, AI analysis. The same data institutions use to make decisions.

Launching early 2026. Waitlist below.

From now I will be documenting the build here until it is worldwide - today is day 1.

[ethan | building propscout. @ethanwillscout]

Profit and revenue aren't the same thing.

You can have a $3M agency and take home less than someone running a $1M shop.

The difference is that they know exactly which clients and services are actually profitable.

You don't want to be guessing.

[ethan | building propscout. @ethanwillscout]

When was the last time you gave yourself a raise?

Not because revenue went up.

Because you actually tracked the numbers and knew you could afford it?

I'm curious how rare this actually is.

[ethan | building propscout. @ethanwillscout]

If you want me to audit your agency's profit per hour metrics and show you which clients are actually making you money...

DM me "PROFIT" and I'll send you my calculator.

(Fair warning: you might not like what you discover)

[ethan | building propscout. @ethanwillscout]

Agency owners chase $6K/month clients.

But I analysed 47 agency P&Ls and realised something interesting.

The $4K clients were making them MORE money.

Here's the counterintuitive maths that could change your thinking:

[ethan | building propscout. @ethanwillscout]

What $6K+ client are you keeping because the revenue looks impressive, even though the profit math doesn't work?

Reply below - I'm curious how many agency owners have a client like this.