etsKi

Production & Innovation @getrektlabs

Photography • Games • Tech • Science • Design • Food • 🇵🇭🇬🇧

[etsKi @etsKi_]

@guidorosso huge

[etsKi @etsKi_]

@Pijinnn_ I'm on a train to Glasgow and it's full ac babbby 🥶 out here freezing my nuts off

[etsKi @etsKi_]

@OnsetMTH Because he's an absolute welp.

[etsKi @etsKi_]

@Naaackers @Warchamp7 NOTHING is ever free. The question is what did Streamelements sell that kept them alive so long before they decided to bring in sponsorships... 😏

[etsKi @etsKi_]

@IntrepidusOne @jamesbardolph it was crazy to do it like that, apex released at the peak of br, after multiple game iterations from dayzmod-h1z1-pubg-fortnite then apex, the format was refined, shadowdropping apex was genius because fortnite was going nuclear. Shadowdropping a new genre, just madness to me!

[etsKi @etsKi_]

@franmirabella Honestly, everything wrong with this Highguard situation is entirely on their Marketing Team, and any c-suite that was confident in the release strategy. There was a perfect storm of events that led to Apex's marketing/release success, this game needed alpha and beta releases.

[etsKi @etsKi_]

@zachbussey Real question is, how have they sustained for this long for free... My bet was data selling. Because the sponsorships and grabtab have been new ventures for them, and theyve been going way longer than that

[etsKi @etsKi_]

@ArcRaiderAlerts thats not a good thing chief

[etsKi @etsKi_]

@nigeldanson wait which viaduct? (im in the burgh) amazing photo btw

[etsKi @etsKi_]

@SkySportsNews yep our own mistakes led to the loss. and united decided to do something the premier league hasnt done in years.. pot shot!! and by god it worked for them, and by god those goals where phenomental.

[etsKi @etsKi_]

@MonsoonGG @mylifeaswolf absolute banger knives. ggs on the win chief

[etsKi @etsKi_]

@SteveS2597 @mokeysniper because apex didnt promote anything before release, it was all released after the embargo lifted at the peak of br's hype, with all pre-release marketing (funded by ea, not self funded) going to that creator event vs the game awards. the marketing strat is totally different

[etsKi @etsKi_]

@mokeysniper and no mans sky went silent because he spoke to much and didnt release what he spoke about, causing people to buy a game that was no where near ready. It wasnt a strategy, it was a necessety to bring sentiment back to the studio. I see neither of that in Highguard....

[etsKi @etsKi_]

@mokeysniper but the apex strategy was to bring in all the massive fortnite br streamers in to play the game, and relase it and the embargo at the same time... This is NOTHING like that, we have no trust factor for the game, and being former respawn devs means nothing to greater community

[etsKi @etsKi_]

@beautifullight what does the 3rd P stand for?

[etsKi @etsKi_]

@ChrisBtw___ would def get me to turn it on again

[etsKi @etsKi_]

@ChrisBtw___ @Dexerto mans living a year behind

[GETREKT™ @getrektlabs]

We partnered with @DestinyTheGame to bring you some Renegades overlays!
Download the pack for free here and jump into Renegades on December 2!
https://t.co/Oe0DZJtuJE

[etsKi @etsKi_]

@Pijinnn_ I had to kill 4 solos, who waited till I finished her last night and tried to steal my loot. Actual rats the lot of them 🤣