(ex-ACK-we-o) is a full-service employer brand consulting firm and an Inc. 5000 company | Founded by @SusanLaMotte | 2025 Rally Awards Best Agency Partner
August was full of meaningful moments—client travel, thoughtful collaboration, and the kind of recognition that reminds us why we love what we do.
#LifeAtExaqueo#EmployerBranding
New on the blog:
The Power of Employee Storytelling in Brand Trust.
Want a more credible employer brand? Start with real voices.
Read how employee stories drive trust and conversion: https://t.co/hUuCk0a9Gx
#EmployerBrand#AuthenticityMatters#WorkCulture
AI can assist, but not replace, an authentic employer brand.
Read our newest blog to learn what’s real, what’s hype, and how to use AI without losing the human touch.
https://t.co/dbpH4knM6f
#EmployerBrand#AItools#RecruitmentMarketing#exaqueo
Learning and performance are in the spotlight. In a recent client survey, we learned companies are dialing up investment in L&D and performance management, even in uncertain times. Because the best way to move forward? Develop from within.
#LearningAndDevelopment#InvestInPeople
When our clients feel seen and heard, we know we’ve done our job. Grateful to turn research and data into stories that make them proud to share.
#ClientLove#GratefulForOurClients#exaqueo
Passport stamps. Scenic drives. Staycations done right.
At exaqueo, we believe disconnection fuels inspiration, whether it’s a French cobblestone street or a quiet backyard hammock.
Here’s how our team embraced rest this July.
#exaqueo#MonthlyRoundUp#PTO#WorkLifeBalance
The outlook? Cautious. In a recent client survey, when asked how they’re feeling about the year ahead, most professionals landed somewhere between uncertain and hopeful. The takeaway? Leaders need support just as much as their teams do.
Your employer brand deserves the same attention as your website or financials. Our newest blog explains why a brand audit is one of the smartest investments you can make this year.
https://t.co/QzzcxMKMvo
#EmployerBrand#BrandAudit#exaqueo
Pressure is building. In our latest client survey, professionals rated workplace challenges 3.75/5. Pressure is real. It’s not just “more with less,” it’s doing it sustainably.
Let’s keep supporting the people behind the work.
#EB#LeadershipMatters#WorkplaceChallenges
Are one-click job applications the best solution, or part of the problem? exaqueo's CEO, Susan LaMotte, breaks it down in her latest Forbes article. Worth the read:
https://t.co/TmfX4Zlvhm
#JobSearch#Hiring#EmployerBranding#Forbes
Your best brand storytellers already work for you.
Learn how to build internal brand ambassadors - authentic voices that humanize your employer brand and inspire trust in our latest blog: https://t.co/F9ROBfK52R
#EmployerBrand#EmployeeAdvocacy#exaqueo
Interns don’t just learn. They reveal. Fresh eyes = powerful insight into your culture, onboarding, and brand promise.
Read more about what interns can teach us about employer brand, and how to turn feedback into action.
https://t.co/bc2LyHtmyg
#EmployerBrand#exaqueo
Retention is the new recruitment. In our most recent client survey we asked "How would you MOST characterize your organization’s talent strategy right now?". In today’s climate, smart growth starts from within. See the results in this post.
Is your career site doing more than listing jobs? Candidates want clarity, connection, and culture.
Here’s what makes a career site convert in 2025, and why content is everything.
https://t.co/nkLvDCrRVt
#CareerSite#EmployerBrand#TalentAttraction#exaqueo
We love what we do—and hearing it from our clients makes it even better. We're grateful for the kind words and the opportunity to build something meaningful together.
#EmployerBrand#ClientLove#exaqueo#PartnershipWins
Our own Christine Temple & Lexi Gordon took the stage at HR Alliance DC to talk about a new way to look at employment and employee experience. We're proud to see our team driving real conversations in the HR space.
#EmployerBrand#HRLeadership#exaqueo
Candidates aren’t just reading—they’re researching.
Authenticity is the heart of a strong employer brand.
Read how to bring your story to life with real voices, lived experience, and consistent storytelling.
https://t.co/wXZLGAma3w
#EmployerBrand#AuthenticBrand#exaqueo
Constant change is the new normal as companies navigate a post-COVID, AI-infused future. How do you articulate a changing organization to candidates and employees? Emily Fritz, our Managing Director of Employer Brand, weighs in.