Not talking out of jealousy or any of that but Kimchi joining @Pumpfun and dropping the link in his YouTube vlog is the clearest signal yet that the platform has finished its transformation from a trench tool into a celebrity extraction machine.
The guy’s entire public identity rests on an unverified $40M (sometimes $50M) claim from the official TRUMP launch in January 2025. No wallet has ever been publicly verified with entry, size, and exit that matches the number. The story spread because Orangie interviewed him days before the launch, he said he’d stop at eight figures, then TRUMP printed and he went quiet while posting lifestyle.
That’s the folklore. Multiple write-ups and on-chain digs have pointed out the absence of concrete proof. People still treat the number as settled fact and are now lining up to send him money through a coin.
He put the @Pumpfun profile in the description of the “october 2026” vlog. Alon publicly framed him as the first trader to cross into actual pop-culture celebrity status and the model for the next wave of retail. The associated Kimchi / Aura Final Boss coin immediately ran to tens of millions in market cap. Holders and randoms are shipping supply and volume to a profile that just appeared, on the strength of a legend that still has no public on-chain receipt. He already has the lifestyle, the cars, the meals, and the quiet exit. He does not need the bags. The trenches are feeding him anyway.
This is what @Pumpfun has optimized for. Low friction plus creator rewards plus social trading means the highest-ROI activity is no longer finding a coin early or building something that holds attention for more than a day. It is attaching a known name, a vlog, or a verified profile and letting the platform’s distribution and the culture’s reflex do the rest.
Celebrity launches and “onboarded” KOLs now print faster and cleaner than most organic trench plays. The platform takes the fees either way. The identity of the trenches—scanning, sizing risk, catching the meta before the narrative is fully packaged—gets replaced by “who did Alon just post and whose YouTube description has the link.”
None of this requires believing Kimchi is lying about everything. It requires noticing that the verification bar for extracting from the platform has collapsed to “people say he made a lot once and he posted the link.”
When a platform’s growth strategy is signing the unverified legends and letting the community fund the next chapter, the original skill set and culture get crowded out. The coins still move, the volume still prints, and the trenches keep getting told this is the future of onboarding. The difference is that the future now looks a lot more like paid lifestyle content with a contract address than anything that used to define the game.
This is another reason I left the trenches. @Pumpfun turned the whole thing into a machine that rewards the celebrity package over the actual game, and once that became the dominant meta there wasn’t much left worth staying for.
Kimchi is the first person to truly cross the chasm between crypto and pop culture; the first ever example of a trader becoming a celebrity.
He represents exactly where we’re heading: a massive social trading ecosystem that onboards retail and grows to 10x the size we were last cycle.
The next wave of users does not come from CT - it comes from the masses - and we're proud to have Kimchi help us set the creative direction that will pave us on the path to a 100x larger ecosystem.
We're making a cinematic TV series entirely with AI
No human actors. Starring AI stars @jacksonzhangai and @claudia_onchain
Here's the first trailer
A new era of entertainment begins here