Millions of viewers. Billions in revenue. Tons of buzz. Microdramas are the hot new thing in brand land. Here’s everything you need to know before jumping in headfirst. https://t.co/E78wZizQZC
The MTA painted a subway entrance in Knicks colors for the first time. But the Pantone color code they first tried didn’t look right, so two employees rushed to a 24-hour hardware store to find paint that was just right: in a hue called carrot. https://t.co/Fu6nt4zbEA
J.Crew's new campaign is inspired by ’90s catalogs, but casting iconic models from the 2010s ensures it's not pure nostalgia, CMO Julia Collier says. “That tension between nostalgia and evolution is what makes the campaign feel contemporary." https://t.co/l5eICQ8uvW
A global alliance of businesses, governments, and designers just unveiled a universal mark for reuse—and it could reshape how the world handles waste. https://t.co/1L4VWPCSpp
The Obama Presidential Center is more than its granite tower. We spoke to the architects and urbanists behind the architectural lightning rod about their ambitious plans to give the 19-acre campus its own enduring legacy. https://t.co/kHabAeSZUY
Under CEO John Furner, Walmart is turning forklift operators and developers alike into AI builders. "It's about enabling a system of creators," he says, "where people can create the best solutions that will work for our business." https://t.co/d4dggZ3gPP
The stationery store where people can buy original designs from artists is launching an experiment to allow customers to use AI to add custom elements to their orders. https://t.co/bdRuzVy4kH