Federico

doing stuff

[Federico @fedearga_]

@ademylmzr contact your pixel tracking service (ex wetracked) and ask them to esclude those events from the tracking

[Federico @fedearga_]

@oliverkenyon when will the checkout testing be released?

[Federico @fedearga_]

@herrmanndigital even meta metrics got worse since the outage, maybe cause it has seen the traffic sent to an error page or having paused ads, to me it affected all cbos

you too?

[Federico @fedearga_]

@rokhladnik @Shopify even meta metrics got worse since the outage, maybe cause it has seen the traffic sent to an error page or having paused ads

you too?

[Federico @fedearga_]

@dtcprophet @herrmanndigital are you seeing an overall dip during this weekend on meta?

[Federico @fedearga_]

@DTCMidas gooooood
do you see natives working better on problem aware or solution aware audience? (or both)

[Federico @fedearga_]

@joshelizetxe do you think yellow teeth and sensitivity are pain points felt by the audience 50-60 aged? Trying to understand if that audience can work on teeth whitening, seems yes by reasearch

[Federico @fedearga_]

@joshelizetxe do you think yellow teeth and sensitivity are pain points felt by the audience 50-60 aged? Trying to understand if that audience can work on teeth whitening

[Federico @fedearga_]

@rokhladnik so they will request a unique monthly payment for an entire month of adspend?

[Federico @fedearga_]

@DTCMidas what tool is it bro 😂

[Federico @fedearga_]

@dtcprophet @tobi @mcfazeli how do you integrate it?

[Federico @fedearga_]

@DTCMidas how many trash ads with most impressions goal would you keep active? all same CBO or differents?

[Federico @fedearga_]

@DTCMidas so you always allocate 30-40% of the budget to all testing adsets

[Federico @fedearga_]

@herrmanndigital @dtcprophet would love to build it too, how’s it structured?

[Federico @fedearga_]

@DTCMidas do you think it makes sense iterating the same native static using different ad copies and primary texts? or isn’t worth the iteration test?

[Federico @fedearga_]

@DTCMidas for a native static, how many iterations changing the model character would you test? all in the same CBO and see where the spend goes to?

[Federico @fedearga_]

@herrmanndigital thanks for the news!
Was this resulting in higher CPMs and CPCs too?