Fernando Portela

Founder @sendsitive @prindaca | Marketer Specializing in Email/SMS Retention marketing, brand strategy & dtc eCommerce | 📨 - [email protected]

[Fernando Portela @fernandonium]

@Celeste2426 Disculpe es muy común la falla de servicios en lomas de la trinidad?

[Fernando Portela @fernandonium]

@mariajota29 @luisaguilarj @CorpoelecInfo Disculpe, es muy común la falla se servicios en lomas de la trinidad? Estoy pensando comprar una propiedad y quisiera saber de la zona, gracias

[Fernando Portela @fernandonium]

@godofwaronprime @PrimeVideo This is so bad

[Fernando Portela @fernandonium]

@dillonIUG @typetwoivasa @TheGeardo347 @Bitcoin_Teddy Both

[Fernando Portela @fernandonium]

@xin_xvi I really like it

[Fernando Portela @fernandonium]

@medusacorleone @acagalaxies @yummyridesvzla @metavarce @metavarce es un pajuo que no le interesa los clientes

[Dr Pero Micic @PeroMicic]

CEO's question: What will be the hourly cost of work of a humanoid robot?

Several projections have been published, e.g. by @CernBasher, @adam_dorr and @GoingBallistic5. Here's my take.
I've produced a long-form video on this question (see link in comments).

Here is the essence - based on very conservative assumptions (see attached image).

- Production cost: $30,000. A humanoid is ~5% the mass of a passenger car. The costly parts are actuators and gearboxes; the rest is electronics, sensors, a few kWh of batteries, and plastics—components that are highly scalable in volume manufacturing.

- Operating cost: $30,000 per year, of which $18,000 is human oversight and coordination. This is likely way too high.

- Operating time: 6,600 hours per year (330 days × 20 hours/day). That equals the yearly working time of more than three people.

- Work speed vs. humans: 100% initially. As with industrial robots, later generations will likely reach 200%+.

- Business model: Most manufacturers will offer Robot-as-a-Service (RaaS) rather than selling units, because it drives far higher revenue and margin. Expect an initial one-time fee roughly equal to manufacturing cost plus a usage fee per year, month, day, or hour.

- Service life (incl. repairs): 8 years.

- Market dynamics: Because humanoids will be highly profitable to use (see below), demand will ramp quickly. But many suppliers will enter, so sustained overly high monopoly pricing is unlikely.

Result: Based on these assumptions, a humanoid work hour will cost at most $14.

That’s the highest realistic value. With learning effects and scale, the hourly cost will drop below $10 and likely below $5. @rethink_x even projects that by 2035 a humanoid hour could cost less than $1.

By comparison, a skilled worker’s fully loaded hour is $42.53.

Strategic consequence: In competitive markets, companies will have no real choice: first to replace labor shortages, and soon to replace existing roles. Even at $14/hour, the financial advantage vs. human labor is close to $200,000 per robot per year.

I’ve published a three-part video series on the societal implications of this inevitable shift (see comments).

Urgent advice: If you make or move anything physical, start rethinking your business around humanoids—as a supplier, service provider, or user. It is quiet now, but the ramp-up will be fast.

How about you? Which tasks would you deploy humanoids for first?

[Fernando Portela @fernandonium]

Algo que nunca pensé que haría #winrar

[Fernando Portela @fernandonium]

Microsoft’s New Bulk Email Rules (2025): What You Need to Know and Do Now https://t.co/hCKbVDNBIc

[Andrew Lokenauth @FluentInFinance]

Most people don’t care about backend upgrades. They care about apps that work. Until Ethereum delivers something people use daily, activity won’t spike.

Ethereum isn’t a product—it’s a platform. Upgrades help developers, but users need useful tools, not code changes. Network activity grows when people find real value.

[Fernando Portela @fernandonium]

@creativedev @v0 This new usage model is a mess, clearly designed by someone who's never done vibe coding. Honestly, I'd rather cancel my plan, ride the $5 free tier, and just renew after.

[Fernando Portela @fernandonium]

The new @v0 pricing model is absurd. I'm being charged up to $5 just to fix basic loop bugs in my own flow. You've officially lost a loyal customer

[Fernando Portela @fernandonium]

@orozCoding Sí, esto también me está pasando. Hasta hace unos días mi IP aparecía como si estuviera en California, y ahora me marca Venezuela. Algo cambió en cómo Starlink está asignando o reportando las IPs

[Global Index @TheGlobal_Index]

@GlobeEyeNews Take me back to peak USA/China relations…

[Fernando Portela @fernandonium]

How to use https://t.co/2exYLbATgm or annotations on emails https://t.co/rnU0m91WgX

[Tyler @TylerDurden]

DID YOU KNOW:

To prepare for his role as The Joker, Joaquin Phoenix had to hold Ethereum for 2 years,

[Fernando Portela @fernandonium]

@AnubisTheMaster before vs before

[Fernando Portela @fernandonium]

no joda winder

[Fernando Portela @fernandonium]

Ya ni las capsulas de campeón al subir nivel dan, se pasaron rito #LeagueOfLegends

[Fernando Portela @fernandonium]

@sendotypo @sonianahit @GustavoDudamel Cabe destacar que lo conocí en las canchas de DirecTV una vez y el tipo es un ser detestable