Brandon

Staff Engineer,
Front End Architect,
User Experience Advocate,
Game Development Hobbyist.
Neurospicy/Neuroqueer

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden Fair

[Brandon @fidgetwidget]

This game deserved a LOT more recognition. Very sad that it didn't find the audience. The visuals were fantastic.

[Klobrille @klobrille]

South of Midnight

[Brandon @fidgetwidget]

@invisyx @ZakkenKloot @VGC_News There is a non zero chance that Undead Labs are not going to remain with Xbox at the end of this...

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden I agree. But the most well known brands value the sentiment of their brand names the most. It's why the coke-a-cola marketing budget is what it is.
Not every business sees value in the same things, but the most memorable ones value things that are hard to put a $ amount on.

[kate bush’s husband @airbagg3d]

C-suites get a payout and the people doing their work get fired

[Brandon @fidgetwidget]

@Knoebelbroet That "No Comment" on why Senua is multi plat makes more sense now huh?

[Steve Saylor @stevesaylor]

If the news about Compulsion Games, Ninja Theory, and Double Fine potentially closing is true, that's three studios that, within the past ten years, have made a concerted effort to make their games more accessible. Something that's been part of Xbox's culture for the past ten years is slowly being eaten away until there's almost nothing left. That's almost ten years of knowledge going down the drain. You can't get that back.

[Hank Scorpio @HankScorpio87]

@eXtas1stv Es triste porque estos estudios hicieron lo que se les pidió que eran juegos normalitos para alimentar gamepass y ahora les van a dar la patada por hacer exactamente lo que se les pidió...

Es la consecuencia de cambiar de estrategia cada 6 meses

[Kahlief Adams @KahliefAdams]

Besides the layoffs that are happening, I think we will see a bunch of people retire from the industry altogether. There are lots of adjacent industries that would take them in with their expertise, and gaming right now is WAY too volatile for the stress if you can cash out and live a good and comfortable life.

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden Why did over invest on gaming from a publicly traded company perspective. But both things can be true. They could be too invested, AND under value the brand.

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden Publicly he has supported them, but he churned through their leadership and has been underhanded in how he talks about that arm of the business.

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden But to answer your question - there are two types of advertising. The type that you can track on conversions (inbound) and the type you generally don't track (outbound). Xbox is outbound marketing. Like the signs brands buy that line the walls of a baseball field.

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden The value of Xbox isn't properly tracked. It's a marketing cost for MS at large, but they don't charge MS for it

[Brandon @fidgetwidget]

@BillHobson1 @JezCorden The only love anyone has for MS is because of xbox

[Erik Asmussen @82apps]

Factory Town 2: Paradise is in the #SteamNextFest happening right now. Build up a tropical island village and feed a sentient volcano with conveyor belts and catapults!

Give the free demo a try and let me know what you think --> https://t.co/37ho0KuLAo

[Brandon @fidgetwidget]

@stoicmuscle @K__Med They are profitable - just not profitable enough for their overlords at MS

[Brandon @fidgetwidget]

@Pochaos7 Satya is lying when he says MS subsidized Xbox for years. He's saying it to appease the share holders who still want him to get rid of it. He is clueless to how that industry works.