Firdaus Shariff

VP, Marketing, Comms and DCX at Schneider. Wife, mother, artist. I also have an innate love for shoes...

[Forbes Middle East @Forbes_MENA_]

On the occasion of the #UAE’s 50th Anniversary, Firdaus Shariff, Chief Marketing Officer of Schneider Electric for the Middle East and Africa, wishes the UAE a happy National Day.
@SchneiderEME #UAENationalDay #UAE50 #UAENationalDay50

[Elon Musk @elonmusk]

Dragon Dawn

[Jean-Pascal Tricoire @jptricoire]

Years ago, we started the #digital journey of @SchneiderElec's global supply chain. Today, and every day since, we continue to see the ongoing benefits across our smart sites.

Here’s a summary.

[WFA @wfamarketers]

Massive thanks to our exceptional jury of WFA members & partners and those who voted for the 2019 WFA Global Marketer of the Year award! More info at https://t.co/1dvzHr2qmL

[SAP @SAP]

10 years of leadership.
2x, 3x, or 4x… pretty much everything.

SAP would not be what it is today without @BillRMcDermott. Thank you, Bill.
#WinnersDream

[Schneider Electric Africa @SchneiderAfrica]

Schneider Electric’s MEA President, Caspar Herzberg discusses smart cities with Fifi Peters of @CNBCAfrica @WEF. #SchneiderElectric is committed to a future where #LifeIsOn for everyone. Watch the interview > https://t.co/7Rd0v3WW8n
#AF19 @CasparHerzberg @fishariff @TraceyGanas

[PK @PKGulati]

Proposed US law would ban infinite scroll, autoplaying video - Ars Technica https://t.co/BMncRjQZTk

[Vibe Marketers Fest @VibeMarketers]

Hear insights from a leader responsible for #brandreputation, #DemandGeneration & #DigitalCustomerEngagement & #CX

Glad to have @fishariff, VP of #Marketing, Communications and DCX at @SchneiderElec join the speaker panel for #VMFDxB19 https://t.co/rC7GT4nYWp

#MarTech #VMF19

[Jennifer Morgan @JenniferBMorgan]

“A new breed of women leaders...is upending old rules, embracing traits like empathy and collaboration to get things done, and refusing to suppress the qualities that make them who they are.” 👏 Fantastic @nytimes piece from @jessicabennett https://t.co/ch7bmtppjd

[Gergi Abboud @gergiabboud]

Another fantastic day at #GITEX2018. It was such an honour to see our President - EMEA South, Steve Tzikakis host His Highness Sheikh Mohammed bin Rashid Al Maktoum at the SAP booth. #LiveLocalCloud @Tzikakis @HHShkMohd @SAPMENA

[BBC News (World) @BBCWorld]

The handshake that made history.

[PK @PKGulati]

Ain't this awesome (and, so ironic) - @Amazon paid double it paid for @Souq to buy @ring !!! 15 years of hard work creating a market and regional business vs. a (very awesome) doorbell! :) :) Product vs. Services!

[Alicia Tillman @aliciatillman]

46% of consumers cited ‘irrelevant content pushed to us’ as one of their biggest #marketing pet-peeves. Share relevant messages to show the customer that they're at the forefront of your brand's decisions: https://t.co/37cmj8UTK2
via @gurdeepd @FutureOfCEC

[Firdaus Shariff @fishariff]

#Diversity and #inclusion at its best. With the #sapmena marketing team and my munchkin. #iamSAP

[Alicia Tillman @aliciatillman]

If we want to inspire the next generation of #womenleaders we need to change the way we think about leadership qualities. #wednesdaywisdom @sherylsandberg

[CET World Series @cetworldseries]

@fishariff, VP Global Marketing at @SAPMENA shared her expertise on Adapting to #DigitalMarketing trends at the 12th #CETME

[Switch DXB @SwitchDXB]

Video marketing takes the lead as a key trend in consumer engagement. At @switchdxb, the heart of everything we do is video. Watch this space! #cetme #mobile #digital

[Jonathan Becher @jbecher]

FDA OKs pill with #digital tracking device @CNN https://t.co/DJa4baE4vz