Some thoughts after working with big teams and small teams in web3 as a marketer.
In small teams, I felt essential, while in big teams, I felt replaceable but sharper.
In a small team, if you don’t pull your weight, everyone gets dragged down with you. The whole team needs to move in sync. Every action matters. You need to constantly speak your mind, and the product takes shape around those conversations. You’re listened to, which is empowering, but at the same time it can feel like running around like a headless chicken, because everything can change and you need to adapt very fast. I love working with small teams. I was surprised when, in an all-hands meeting (we were 10 people max), I was asked for product input instead of being delegated marketing actions.
In a bigger company, you unfortunately don’t matter as much on an individual level. You mind your own business and do your own tasks, but everything outside your scope of work is mostly unknown. You have a clear overview of your workweek; however, every marketing mistake is under the lens 10x more. A bigger company means more eyes, more investors, and more pressure. Working with larger teams disciplines you in terms of quality of work; there’s no room for trying or testing things out you need to be precise. Bigger companies can affect you on a personal level due to the replaceable aspect; however, working with a lot of people gives you so much insight and fills in many gaps in your own knowledge. Brainstorming sessions are what I miss the most.
Small teams reward speed and value your input. Big teams punish mistakes and open your viewpoint.
Team size quietly decides what kind of marketer you become. I am grateful to have been part of both, built a thick skin, evolved my marketing brain, and become more outspoken.
Some thoughts after working with big teams and small teams in web3 as a marketer.
In small teams, I felt essential, while in big teams, I felt replaceable but sharper.
In a small team, if you don’t pull your weight, everyone gets dragged down with you. The whole team needs to move in sync. Every action matters. You need to constantly speak your mind, and the product takes shape around those conversations. You’re listened to, which is empowering, but at the same time it can feel like running around like a headless chicken, because everything can change and you need to adapt very fast. I love working with small teams. I was surprised when, in an all-hands meeting (we were 10 people max), I was asked for product input instead of being delegated marketing actions.
In a bigger company, you unfortunately don’t matter as much on an individual level. You mind your own business and do your own tasks, but everything outside your scope of work is mostly unknown. You have a clear overview of your workweek; however, every marketing mistake is under the lens 10x more. A bigger company means more eyes, more investors, and more pressure. Working with larger teams disciplines you in terms of quality of work; there’s no room for trying or testing things out you need to be precise. Bigger companies can affect you on a personal level due to the replaceable aspect; however, working with a lot of people gives you so much insight and fills in many gaps in your own knowledge. Brainstorming sessions are what I miss the most.
Small teams reward speed and value your input. Big teams punish mistakes and open your viewpoint.
Team size quietly decides what kind of marketer you become. I am grateful to have been part of both, built a thick skin, evolved my marketing brain, and become more outspoken.
🔥 It’s official. The ZTX Streaming Platform powered by @oncreator_ on @zksync is LIVE! 🎉
Streaming just went onchain — and you don’t want to miss this.
A thread 🧵
https://t.co/ypEyjCXZhp
What if tipping your favorite streamer was instant, onchain, and rewarded YOU back? 👀
That’s exactly what’s live today with @ZTXofficial Streaming
powered by Creator Chain built on @zksync
Welcome to the creator-first economy.
👉 https://t.co/My8eEOqHAR
🎙️ Elastic Network Ecosystem Update #2
Topic: What @oncreator_ is and what they are building for Web2 and Web3 consumers globally.
🗓️ 14 Aug
🕒 2 PM UTC
🎙️ Speaker: Maverick, @fran_kovacs, @JungleZTX.
🔔 Set a reminder here: https://t.co/bdYBYjLpHX
✨ From the team behind ZEPETO, Revolutionizing the way you CREATE!
📣 Playtesters! Two exciting competitions are live!
✍️ Create content about the Mobile Playtest
🏁 Climb the Leaderboards and win!
✍️ UGC Contest - How to enter:
1️⃣ Post content about the Mobile Playtest on 𝕏
2️⃣ Tag @ZTXofficial
3️⃣ Use #ZTXMobilePlaytest
4️⃣ Drop your post link in the comments below 👇
⏳ Deadline: June 28nd, 00:00 UTC
🏆 3 Genesis Home NFTs + 25,000 $ZTX each for top 3!
🏁 Leaderboard Competition
Compete in Design Challenges, earn Stars, and climb the Daily + League Leaderboards!
🗓️ Daily Prizes:
🥇 10,000 $ZTX
🥈 5,000 $ZTX
🥉 5,000 $ZTX
🏆 League Leaderboard Grand Prizes:
Top 10 players in the highest League will share:
🏠 2 Genesis Homes
💰 250,000 $ZTX tokens
During the Playtest, you'll get promoted to a higher League every 3 days, if you qualify
We can’t wait to see your creativity in action!
Happy testing! 📱