Frank Elda | Build Your Freedom

Coding and marketing my apps to reach $1M ARR by 2029.

Also, a scientist and dad of 4.

[Frank Elda | Build Your Freedom @frankelda1]

Why should you subscribe to my Substack?

You’re busy, so yet another thing to do?

That’s one of the goals of this newsletter: doing less but more meaningful stuff to build a lifestyle of freedom. Freedom as in financial, mental and creative freedom.

[Frank Elda | Build Your Freedom @frankelda1]

@ElitzaVasileva @averycode That’s a great product, upvoted of course 😊

[Frank Elda | Build Your Freedom @frankelda1]

@dams9ix Hope you’re going to get through it!
I had two rejections but they were only technical and due to my lack of experience. Now I get all the updates approved directly 😊

[Frank Elda | Build Your Freedom @frankelda1]

I decided to be a bit crazy and offer only a lifetime plan for my app.

I think it’s fair: I don’t have ongoing expenses to run it: it’s local, no third party subscriptions on my side.

Users first 💪

What do you think?

[Frank Elda | Build Your Freedom @frankelda1]

I'm adding widgets to Cadencia now!

Just have to wait for the previous version to pass the review so I can push this one 😅

[Frank Elda | Build Your Freedom @frankelda1]

Cadencia, my first iOS app is now live on the App Store 🥳

After only 2 rejections 😅

[Frank Elda | Build Your Freedom @frankelda1]

If you use AppScreens for your screenshots, be aware that the distance between screenshots is different on the App Store.

So if your screenshot has an angle and spreads to another image, you may have to MISALIGN on purpose like that so it'll be aligned in the end...

[Frank Elda | Build Your Freedom @frankelda1]

When I’m tired, my brain goes wide instead of deep.

Anybody else ?

[Frank Elda | Build Your Freedom @frankelda1]

@terencebuilds The morality is to ship faster and do more marketing… I’m sure I could have submitted my app weeks ago, but here am I again tweaking design and features because they are not as good as I want…

[Frank Elda | Build Your Freedom @frankelda1]

You can be the iPhone app of the year (App Store awards) and still have obvious design mistakes.

Guys, we overthink way too much.

[Frank Elda | Build Your Freedom @frankelda1]

My iOS app has been rejected… am I a legit iOS dev now? 😅

[Frank Elda | Build Your Freedom @frankelda1]

Update: it’s been rejected 😅
But I expected it.

They want a screen recording showing how the app works plus a few information about it.

Maybe I should have added that in the review section before submitting?

[Frank Elda | Build Your Freedom @frankelda1]

First iOS app submitted today, on the day of my 52nd birthday 🎂

I dreamt of doing this but it seemed impossible for a long time because I didn’t know Swift (or objective C at the time)

What a wonderful gift 🎁

(And if Apple accepts it, I’ll be over the moon!)

[Frank Elda | Build Your Freedom @frankelda1]

@Alexwyatt47 🙏🙏🙏

[Frank Elda | Build Your Freedom @frankelda1]

First iOS app submitted today, on the day of my 52nd birthday 🎂

I dreamt of doing this but it seemed impossible for a long time because I didn’t know Swift (or objective C at the time)

What a wonderful gift 🎁

(And if Apple accepts it, I’ll be over the moon!)

[Frank Elda | Build Your Freedom @frankelda1]

@codeswithroh Thanks 🙏
Sure, let’s connect 😊

[Frank Elda | Build Your Freedom @frankelda1]

Still working on my App Store screenshots, but I'm a bit proud of this one with the sort of zoom effect on the specific feature.

[Frank Elda | Build Your Freedom @frankelda1]

I’m holding my breath…

[Frank Elda | Build Your Freedom @frankelda1]

I’m about to submit my first iOS app to the App Store!

Do I really need to add iPad screenshots? It’s only designed for iOS for now but I see iPad and even Apple Watch screenshots on Apple connect 🤔

[Frank Elda | Build Your Freedom @frankelda1]

I'm working on my App Store screenshots and drafting them using @AppScreensASO
It's pretty cool so far.

What do you use for your screenshots?

[Frank Elda | Build Your Freedom @frankelda1]

Should I remove the ticks or not?
I think I like it better without.

It's the logo for Cadencia, my first iOS app, a visual planner for neurodivergent folks.

[Frank Elda | Build Your Freedom @frankelda1]

Spent two hours yesterday debugging my iOS app paywall. The prices were wrong.

I'd connected App Store Connect to RevenueCat, imported the products, and built the paywall UI.

But here's what it showed on the paywall 👇
Until I tested on my iPhone!

Test on device early!