frayintermedia

Africa’s experts in media and innovation, here to help.

[frayintermedia @frayintermedia]

@frayintermedia, we design podcasts with clear strategic purpose; not just for content, but for impact. Led by award-winning producer @deslatham, we guide clients through the full podcast lifecycle, from concept and positioning to production, publishing, and audience growth.

[frayintermedia @frayintermedia]

Your business without a narrative is just like this: plenty of effort, but little momentum. In a crowded digital landscape, your story is what sets you apart. It gives your audience a reason to listen, engage, and believe in what you do. #NarrativeMatters #ContentMarketing

[frayintermedia @frayintermedia]

A strong online presence begins with visibility. Without effective Search Engine Optimization (SEO), potential clients may struggle to find your business when searching for the products or services you offer. #SEO #OnlineVisibility

[frayintermedia @frayintermedia]

Is your business still operating with yesterday's marketing strategies? Businesses that continue to rely on outdated marketing approaches risk missing valuable opportunities to connect with customers, strengthen their brand presence, and drive sustainable growth. #BrandVisibility

[frayintermedia @frayintermedia]

Social media is more than posting content; it’s about building visibility, creating connections, and driving real business growth. At frayintermedia, we help brands find the right balance between creativity and strategy to turn engagement into measurable results.

[frayintermedia @frayintermedia]

At frayintermedia we help brands turn strategy into measurable results through powerful storytelling, creative content, and targeted digital marketing.

#ContentStrategy #BrandStorytelling

[frayintermedia @frayintermedia]

At Frayintermedia, we develop creative ideas that strengthen brands by combining insight-driven communication with compelling digital solutions tailored for today’s evolving audiences.

#Frayintermedia #DigitalStrategy

[frayintermedia @frayintermedia]

On #AfricaDay, we celebrate the richness of our heritage, the power of unity, and the promise of a brighter future for the continent. Together, we honour Africa’s resilience, diversity, and endless potential as we continue building a future driven by progress and collaboration.

[frayintermedia @frayintermedia]

Social media engagement is about creating meaningful conversations, building trust, and connecting with your audience beyond just views and followers. Every like, comment, share, and interaction shows that your content is reaching people.

#SocialMediaEngagement

[frayintermedia @frayintermedia]

READ | The return of Top Billing has sparked a heated national conversation after the show introduced online auditions through social media videos.

Read the full article here: https://t.co/ojXtOI8cDs

#TopBilling

[frayintermedia @frayintermedia]

The Narrative Power Framework helps organisations move beyond simple messaging and communicate with clear purpose. At Frayintermedia, we are able to help organisations apply this approach by designing communication systems that promote clear communication. #StrategicCommunication

[GIJN Africa @gijnAfrica]

NEW! @factchecknet at @Poynter is accepting submissions for the 2026 Global Fact-Checking Awards.

The awards celebrate outstanding achievements in fact-checking journalism and are open to all signatories of the IFCN Code of Principles.

Deadline: May 6. https://t.co/LMyzfCYtLU

[frayintermedia @frayintermedia]

Today, we join South Africa in celebrating Workers’ Day, a tribute to the strength, dedication, and resilience of workers across every sector. Today is a reminder to pause, reflect, and appreciate the labour that drives our society forward. #WorkersDay

[frayintermedia @frayintermedia]

Workers’ Day is no longer just about traditional labour; it’s about every worker shaping our economy, including South Africa’s growing creative community.

Read here: https://t.co/cTywpi6I2O

#WorkersDay #CreativeEconomy #SouthAfrica

[frayintermedia @frayintermedia]

Freedom Day reminds us of the power of unity, democracy, and the voices that shaped our nation. Today, we honour South Africa’s journey to freedom and celebrate the progress we continue to build together. Happy Freedom Day from Frayintermedia.

#FreedomDay #ProudlySouthAfrican

[frayintermedia @frayintermedia]

Live streaming is changing the way South Africa fights for social justice. From #FeesMustFall to recent GBV protests, real-time videos are turning moments into movements, amplifying voices, exposing realities, and driving urgent action.

Read here: https://t.co/c2m0D60nqD

[frayintermedia @frayintermedia]

World Creativity and Innovation Day is a reminder that progress begins with ideas. It’s about thinking differently, solving problems in new ways, and turning imagination into impact.

#WorldCreativityAndInnovationDay

[frayintermedia @frayintermedia]

Strategic communications is about building a connected and intentional approach that brings together your audience and stakeholders, strengthens your websites and digital presence, and drives meaningful conversations and engagement.

#DigitalStrategy

[frayintermedia @frayintermedia]

READ | The media industry in South Africa is experiencing a major shift as more people move away from traditional television, radio, and print media and spend increasing amounts of time on digital platforms.

Read the full article here: https://t.co/d7MSNukDx0

#DigitalMedia

[frayintermedia @frayintermedia]

Every successful podcast begins with the careful integration of key elements: idea, audience, format, tone, and strategy. We bring these components together with precision, shaping each one into a cohesive and impactful whole.

For more info, contact: [email protected]

[frayintermedia @frayintermedia]

A podcast episode should never exist in isolation. Frayintermedia approaches podcasting as the starting point of a broader content strategy rather than the final product.

For more information, contact: [email protected]

#MultimediaStorytelling #DigitalMedia