@Varticoo This is my ninth! I fell in love with football during USA ‘94 so being back in the states is very nostalgic to me. Just a shame the country is in such a different and frightening place and FIFAs greed is undermining it.
It really does feel like the two sides of the club are actively working against each in terms of fan engagement/satisfaction. The playing side is seducing us lovingly as the commercial arm gropes at us greedily while whispering lies in our ears about how much they love us. #AVFC
Increasing 30,000 season tickets by ~£50 nets the club an additional £1.5m
The excuse used is to “support ongoing investment in the playing squad”
Achieving UCL and winning Europa will earn villa ~£85m
Harvey Elliott’s wages for the duration of his loan cost ~£3.4m
Jadon Sancho’s wages for the duration of his loan cost ~£7.2m
Abraham and Alysson signings cost £30m+ in fees alone only to barely play
Aston Villa spent £38.4m on agent fees between Feb 2025 and Feb 2026
Price hikes exist to help the commercial teams achieve arbitrary year-on-year internal target increases rather than having any material impact on “supporting ongoing investment in the playing squad”.
If it had a meaningful impact - why is our manager dealing with the same core of a squad he took over 4 years ago despite hikes every year?
You don’t NEED to increase ticket prices. You WANT to.
Stop meaninglessly punishing match-going fans and get your act together commercially. And stop lying to us about why.
Pocket pinching loyal fans WILL NOT help Aston Villa compete.
#AVFC
@1874TheLions No disrespect to the lad, but he just doesn’t offer enough for the salary cost, at a time when we have to be careful with SCR. I’m sure we can find a cheaper option that would put up better numbers. Wish him all the best, will always be remembered as a part of THAT squad! 🏆
@JoshNorris Yeah, unless Rogers undermines us by pushing for a move (i’m not at all suggesting he is/would) we can easily hold out for well in excess of £100m when you consider what other players are being valued at. Personally I think he’ll stay and we’ll get funds via the fringe players.
Villans, with another exciting campaign on the horizon at Villa Park, we'd like to update you on several key changes to our ticketing approach for the 2026/27 season.
Wow.. no words to describe how I’m feeling right now. What a journey we have been on together and now again we can call Aston Villa EUROPEAN CHAMPIONS!! I never in my wildest dreams thought I would play for a club the size of Villa but to help lead them to a major European trophy makes me the proudest guy alive!! UP THE VILLA 💜💜💜