The hypebeastification of golf obviously must end, but the bigger issue here is the infantilization of the adult consumer.
Having this in your golf bag is the equivalent of bringing a $2000 superhero lunchbox to work. Beyond the fact that it looks stupid, it clearly indicates poor judgment and misplaced priorities.
For the same price you can get 20 golf lessons. Or hit 10,000 range balls. Or buy 2 months of groceries. Or take your likely neglected children on vacation.
But no. You got the putter with the sandwich on it because you think it will make you more interesting, when in fact nobody will care. You’ll still miss that 3 foot putt to extend the match, and just look stupider doing it.
The same is true for brand collabs in every industry. They take advantage of attention-seeking manchildren by convincing them to pay MORE to be a walking billboard for them. I think it’s dumb in streetwear, and it feels especially out of place in golf. I genuinely don’t know who the target market is for this.
In short: if you buy this putter, I have no choice but to assume you are mentally retarded.
This note was just left on my windshield. All of us @spittinchiclets are so lucky to have the job we do and there is no better feeling in the world than hearing we have helped certain people through some hard times. Best fans in the world