Gali Kovacs

Director, Cloud Data Services Demand Generation @NetApp #Cloud Volumes ONTAP & OCCM #AWS #Azure #GoogleCloud

[Gali Kovacs @gali_kovacs]

Announced last week: FSx for @NetApp ONTAP! And the reviews are in -- Forbes is saying it's unmatched for storage service. So proud to be part of this winning team! @awscloud #aws-fsx #ontap

https://t.co/am2P4kbx9J

[Gali Kovacs @gali_kovacs]

Buyer-led is a terrific way to stoke top of funnel. But it's just the first step. I believe it's not either buyer-led or sales-led, but a combination of both. #marketingfunnel #demandgen #digitalmarketing

https://t.co/kcKtB7KNYo

[Gali Kovacs @gali_kovacs]

Data protection is really about data management and the broad service support each provider delivers. Learn all about it from Phoebe Goh and Greg Knieriemen. @Microsoft @Azure #AzureNetAppFiles @NetApp https://t.co/JRGymf8VER

[Gali Kovacs @gali_kovacs]

Video has become a powerful and engaging marketing vehicle. But how do you do it well? This article has some good industry best practices that every digital marketer should be aware of. #digitalmarketing #SEO

https://t.co/IMUAXUNDab

[Gali Kovacs @gali_kovacs]

I really like this guide from Accenture on best practices for managing Hyperscaler partnerships. My own experience is that marketing through Hyperscalers is relationship-driven, as all good partnerships are. #partnermarketing #cloudmarketing

https://t.co/eCcZehMX4s

[Gali Kovacs @gali_kovacs]

NetApp is honored to be the recipient of Microsoft's FY21 Global Partner of the Year - Customer Experience award! https://t.co/Us3liiaCL1 #MSPartner #PowerfulPartnerships #MSInspire

[Gali Kovacs @gali_kovacs]

At NetApp, we believe that our employees are our greatest asset, and happy employees = happy customers. A sense of purpose, belonging, and motivation are just three benefits of empathetic leadership. #success #employeeengagement

https://t.co/f1S8YEXWUc

[Gali Kovacs @gali_kovacs]

It surprises me how easy it is to fall into a technology-first approach to #audiencemanagement. We should first ask what we need - and only then pick the tools that will support our digital audience management strategies. #DigitalMarketing

https://t.co/LzHfDiyib9

[Gali Kovacs @gali_kovacs]

How you organize, mine and use your #data may be your greatest asset -- and ultimately, your biggest contributor to #revenue. #DigitalMarketing

https://t.co/dYJ9eSqUjw

[Gali Kovacs @gali_kovacs]

How do you monitor, troubleshoot, and optimize a complex #multicloud infrastructure? NetApp Cloud Insights gives you the power. #azure #aws #googlecloudplatform

https://t.co/drH7SMTr67

[Gali Kovacs @gali_kovacs]

In our 24/7 world, #chatbots give organizations the flexibility to respond to consumers even when employees are away. The challenge is to create playbooks that mimic true interaction and effectively advance the #digitalengagement.

https://t.co/HqHKZQxVU1

[Gali Kovacs @gali_kovacs]

Honored to have been interviewed by Intricately to discuss #cloudmarketing best practices. https://t.co/Y2tXZ7ot1C

[Gali Kovacs @gali_kovacs]

#Personalization is an essential building block to modern #digitalstrategies, and requires robust marketing investment and dedicated resources to do well. https://t.co/rnSMTf9cDR

[Gali Kovacs @gali_kovacs]

If your marketing teams aren't using AI, I believe you'll be left behind. "Marketers have long relied on validating their intuition with A/B tests ... — however, the rise of AI makes this not only obsolete, but wasteful."
https://t.co/7IxVDzfAg1

[Gali Kovacs @gali_kovacs]

#DigitalMarketing today requires real-time and constant #optimization. But optimization is backwards-facing. What if you could employ predictive techniques to optimize your campaigns before they are deployed?

https://t.co/MtNlb2AUId

[Gali Kovacs @gali_kovacs]

Opinions about marketing contribution percentage vary widely. This blog differentiates percentages based on mature vs. new territories. What do you think is the best model? #marketingcontribution

https://t.co/9RNg8OFvTc

[Gali Kovacs @gali_kovacs]

Check out my latest article: When Does Marketing Really Work? https://t.co/BdPr478Jvj via @LinkedIn

[Gali Kovacs @gali_kovacs]

Get a Free Trial and find out first hand how Cloud Insights helps you monitor, troubleshoot and optimize all your resources including your public clouds and your private data centers. @NetApp https://t.co/7UUVrISZOq

[Gali Kovacs @gali_kovacs]

I am convinced that conversion optimization is the "golden ticket" for driving quality leads now and in the future. This article by Debra Murphy gives a great summary of what conversion optimization is and how to apply it to your marketing mix.

https://t.co/l08DUBxo9J

[Gali Kovacs @gali_kovacs]

"ABM is all about digital selling: doing what sales people used to do on the golf course, in face-to-face meetings, and trade shows, is now being done through highly personalized, sequenced messaging.”

https://t.co/i9viJDNkJt