Gerry Brown

Research Director, IDC

[Gerry Brown @gerrybrown]

This short (12 minute) podcast discusses IDC's latest research results of 670 enterprise software buyer interviews in Europe. Demand for Customer Success services has exploded to the top of software buying criteria, and this podcast tells you why https://t.co/5w82LoPPpO

[IDC @IDC]

Are you ready for a cookieless future? #IDC_CX #cookielessfuture #customerexperience

[Gerry Brown @gerrybrown]

Check out our latest latest short (13 minutes) podcast here and if you have time, join us at 11am BST today for the 30 minute webinar 'CX Technology Purchasing Is Changing Fast – What Do You Need to Know?' :-) https://t.co/3J1FDR6UdA https://t.co/zDU4ZSXlIm

[Gerry Brown @gerrybrown]

The magic of a single word. Find out the secret in this post. https://t.co/ilFK0IVzrM

[Gerry Brown @gerrybrown]

Is Customer Obsession REALLY a good thing? Check out a different point of view from the conventional thinking: https://t.co/CWIIvVnYXG

[Gerry Brown @gerrybrown]

I'm speaking at Evolution of Marketing: Achieving Success in a Digital-First Era. A free event with great food and drinks for marketing leaders - especially from the tech industry #idc https://t.co/d6zZKTeYz7

[Gerry Brown @gerrybrown]

Looking forward to working with these great brands at the IDC CX and Customer Success event on 26th April! Please sign up for free attendance! https://t.co/9MHkOK64t9

[Gerry Brown @gerrybrown]

Just 1 week to go before IDC's 'Transforming CX into Customer Success and Loyalty' event for the Nordics! Top line end user and vendor speakers in a quick-fire presentation format designed to minimise attendee fatigue and maximise…https://t.co/FZ2ijz5ocV https://t.co/qWdGZeFirL

[Gerry Brown @gerrybrown]

Enjoy this short article on how a Customer Success program can reduce your customer churn, improve cashflows and enhance your brand image https://t.co/w9qOT8CLid https://t.co/0pHAEpZvpI

[Gerry Brown @gerrybrown]

Please join us on Tuesday 30th March to learn new insights into customer success and loyalty, specifically for tech and telco marketers, at the CX webinar of the year! https://t.co/tSJTdE3NW4

[Gerry Brown @gerrybrown]

Calling all tech and telco marketing and sales folk! On Tuesday 30th March IDC is hosting a short free webinar - especially for you! The subject is 'Transforming CX into Customer Success and Loyalty'. For SaaS businesses like yours…https://t.co/EzU8imW8Lh https://t.co/zifTpQ1YZY

[Gerry Brown @gerrybrown]

Got a little time available at 10am UK today? Last chance to join IDC and Red Hat for a fascinating presentation and chat on 'Optimizing your CX solutions for customer satisfaction and retention'. Register now by clicking on the link below https://t.co/waLE59Aai9

[Gerry Brown @gerrybrown]

Please join us on Wednesday 23rd Sept for a Red Hat & IDC webinar on 'Optimizing your CX solutions for customer satisfaction and retention'. We discuss the impact of Covid on CX and the CIOs challenges of combining digital transformation with CX. https://t.co/waLE59Aai9

[Gerry Brown @gerrybrown]

Part 2 of my video chat with Sitecore CMO Paige O'Neill. A short 8 minutes on the role of empathy in CX, audience emotion detection in adverts and call centres, and how to create 'customer adventures'! https://t.co/cnI0HhCofa

[Gerry Brown @gerrybrown]

Sitecore CMO Paige O'Neill grills me on the impact of COVID-19 on tech spending, CX, digital empathy and more! The 1st of two short 8 minute long videos packed with data points and creative insights! Watch now: https://t.co/OuW24v1CfJ

[Gerry Brown @gerrybrown]

IDC research shows CX is moving right to the top of the enterprise tech priorities. This 20-minute web cast is packed with new primary research data points and insights into why CX is the hottest market around. https://t.co/553AIvLqT0

[Gerry Brown @gerrybrown]

New IDC research shows COVID-19 has unexpectedly catapulted CX to the top of the European enterprise technology buying agenda. Find out why here: https://t.co/QjDxhxqUWi

[Gerry Brown @gerrybrown]

Join us tomorrow, April 22nd at 2pm UK, for this short CX webinar to discover IDC's new Future of Customer model; CX in tech buying; CX in industry sectors; and the 3 future tech 'pillars of CX'. Click to register https://t.co/yYbpKh4Azw

[Gerry Brown @gerrybrown]

COVID-19 and CX: employee experience, omnichannel, D2C, and emotional engagement are poised for transformation change. Find out why and how in this short blog post https://t.co/7Q3Ju2Bdzj https://t.co/Sc8LTYih1J

[Gerry Brown @gerrybrown]

It's pretty rare for IDC to give away free research, so when it does happen, don't miss out! Today is such a day. See our latest views on COVID-19 and its future impact on CX in Europe by clicking on the link below now. Thanks https://t.co/nuHL5HnYoP