Gerry Moran

Executive #socialmedia and #contentmarketing whisperer | Springsteen fan | Beercationer | Alum: HBO, IKEA, SAP, Kodak, Purina, Cognizant

[Gerry Moran @GerryMoran]

So, you want to be an influencer? You might be in business if you are a micro one.

#influencermarketing #contentstrategy #b2bmarketing #marketingthink

[Gerry Moran @GerryMoran]

C'mon everyone. Complete your LinkedIn profile!

#personalbranding #linkedintips #marketingthink #careers

[Gerry Moran @GerryMoran]

We all need to learn how to message on social media a little better — or at least learn how to punctuate.

#contentstrategy #socialmedia #contentmarketing #marketingthink

[Gerry Moran @GerryMoran]

Does using the same words everyone else uses on their LinkedIn profile make sense?

#personalbranding #marketingthink #socialselling

[Gerry Moran @GerryMoran]

If you can't measure, then you can't manage it. So, does that mean most B2B brands are winging their content marketing and social media strategy?

#contentmarketing #b2bmarketing #marketingthink

[Gerry Moran @GerryMoran]

And this is why it's a bad idea not to have a documented social media plan, a governance policy, and inexperienced people running your social media program.

#socialmedia #leadership #marketingthink

[Gerry Moran @GerryMoran]

How many of your customers drop you because of a crappy digital or content experience?

#contentstrategy #contentmarketing #marketingthink #b2bmarketing

[Gerry Moran @GerryMoran]

Here's what happens when you have an enthusiastic group of B2B marketers who all contribute to the social media strategy.

#leadership #socialmedia #b2bmarketing #marketingthink

[Gerry Moran @GerryMoran]

@Susanmvh Yep -- it’s the new ones and the ones that came along with the just canned CEO

[Gerry Moran @GerryMoran]

Given these expectations, the average tenure of a CMO would be less than 3 years and 4 months. How about you?

#CMO #b2bmarketing #leadership #marketingthink

[Gerry Moran @GerryMoran]

Should B2B influencer marketing sit in the social media or media relations teams?

#marketingthink #contentmarketing #influencermarketing #socialmedia

[Gerry Moran @GerryMoran]

Because your clients don't interact with your content doesn't mean they don't see and consider it.

#contentmarketing #socialselling #marketingthink #b2bmarketing

[Gerry Moran @GerryMoran]

There's doing video. And then there's doing video right?

#contentstrategy #contentmarketing #marketingthink

[Gerry Moran @GerryMoran]

What's your weekend project — rearranging your closet or refreshing your LinkedIn profile?

#personalbranding #leadership #marketingthink #linkedIntips

[Gerry Moran @GerryMoran]

Do your social media posts target your audience?

#contentmarketing #contentstrategy #socialselling #marketingthink

[Gerry Moran @GerryMoran]

Do we believe that being active on social media with value add content can make us all more famous — and successful?

#socialselling #contentmarketing #contentstrategy #marketingthink

[Gerry Moran @GerryMoran]

Always remember to phone ahead.

#socialselling #contentmarketing #marketingthink

[Gerry Moran @GerryMoran]

What do you think would happen if you taught your B2B sales professionals — the face of your company — to use social media?

#socialselling #sales #contentmarketing #marketingthink

[Gerry Moran @GerryMoran]

This message goes out to any B2B brand without a documented social media strategy — or having an enthusiastic novice running the social media show.

#marketingthink #socialmedia #b2bmarketing

[Gerry Moran @GerryMoran]

Do you feel like I do when I get too many bad sales InMails or automated emails?

#socialselling #marketingthink #contentmarketing #contentstrategy