Beton – open source revenue intelligence

Beton finds account expansion signals in your first-party data, so your reps focus on the best accounts

[Beton – open source revenue intelligence @getbeton]

full post: https://t.co/haJVDlpbrp

[Beton – open source revenue intelligence @getbeton]

we moved our newsletter off substack and rebuilt the stack ourselves. the reason was SEO

@substack doesn't let you control the sitemap, canonical tags, or lastmod, and the URL isn't on your domain. when you're eliminating variables, that has to go

[Beton – open source revenue intelligence @getbeton]

if you build tooling or sell with it, follow along. we post a few times a week on revenue analytics and what we're shipping at @getbeton

#buildinpublic #seo #astro

[Beton – open source revenue intelligence @getbeton]

if you build sales tooling or sell with it, follow along

I post a few times a week on first-party data and what we're shipping at @getbeton – mostly ai agents that help sales & marketing grow revenue

#revops #signalbasedselling #plg #gtm #buildinpubliI

[Beton – open source revenue intelligence @getbeton]

most signal-based selling vendors sell one of two things

- third-party intent: what other people's data says about a company
- first-party scoring: what people did inside your product (@getbeton is here)

[Beton – open source revenue intelligence @getbeton]

wrote a blog post on when to use it

https://t.co/JnclmZWt8f

[Beton – open source revenue intelligence @getbeton]

we get leaner so we can beef up by switching to cooler LLMs

[Vlad Nadymov open/acc @stochasticmacaw]

just cut @getbeton's agent token consumption 4x

woke up to a slack message from our CTO

Alex managed to keep the quality of analytics our agent does by making it waste less

[Beton – open source revenue intelligence @getbeton]

who this is for:

- revops teams building signal detection
- plg tools scoring account health
- data teams evaluating ai vendor claims

mit licensed:

https://t.co/SAAoyzNx4s

[Beton – open source revenue intelligence @getbeton]

we open-sourced dryfit — synthetic analytics databases with ground truth for testing ai agents on signal discovery

built it to benchmark our own revops agents. now it's yours

https://t.co/SqFrStOUSS

[Beton – open source revenue intelligence @getbeton]

12 saas business model configs:

seat-based, usage-based, freemium
marketplace, credits/tokens, hybrid etc

each defines event vocabulary, signal paths, and noise. use ours or write your own

[Beton – open source revenue intelligence @getbeton]

shared my personal opinion

but at the same time our product idea is based on this

[Vlad Nadymov open/acc @stochasticmacaw]

1/ how companies I've seen score leads on product adoption

pick 5 events that "feel" important → assign arbitrary points → watch your sales team ignore the scores

the problem isn't scoring

finding which behaviors actually matter is tedious

[Beton – open source revenue intelligence @getbeton]

Us when you read our newsletter and then actually sign up to test signals

https://t.co/76j5yh6glX