$41,200 from a google doc i wrote in one afternoon. the idea came from an angry stranger on reddit who has no idea i exist, will never know i made this money, and technically did all the hard work for me.
here's what he did without realizing it.
he wrote a 400-word rant on r/sidehustle about a problem nobody was solving. 743 people upvoted it. 200+ comments all said variations of "same" and "someone please make this." he was venting. i was reading.
i didn't have expertise in his problem. didn't matter. his thread told me exactly what the product needed to say, who it was for, what they'd already tried that failed, and the exact words they used to describe the pain. he wrote my sales copy in his complaint. the 200 comments wrote my table of contents.
googled the problem to see what already existed. watched the top 5 youtube videos on it. all surface level. the kind of advice that sounds helpful until you try to actually do it and realize nobody told you the steps. searched for paid solutions. a couple of generic courses at $200+. one ebook that covered 10% of what the reddit thread was asking for. the gap between what existed and what 743 people publicly confirmed they needed was wide open.
opened a google doc at 8pm. wrote the answer the way you'd text a friend who called you panicking. no design, no outline, no formatting. just the solution. finished at 11:40pm. 11 pages.
exported as PDF. canva cover in 4 minutes. uploaded to gumroad at $39. posted about the problem from a faceless account with zero followers using his exact words.
first sale: 72 hours later. from a woman in ohio who'd never heard of me, never seen my face, and found the post because i described her frustration better than she could, using language i borrowed from someone else's reddit rant.
that was 6 months ago. same file. same ugly cover. same $39 price bumped to $67 over time. $41,200.
the angry stranger's thread is still up. still collecting upvotes. still describing a problem people have. still doing my market research for free.
this is the whole game. you don't invent products. you don't brainstorm niches. you don't need expertise. you need one angry thread with 200+ upvotes and the willingness to write the answer nobody else packaged.
i wrote out the complete niche-to-product system. how to find threads like his, how to read complaints as product blueprints, how to validate in 11 minutes, and how to go from a reddit rant to a selling product in one weekend.
free. RT + comment NICHE and i'll send it (must be following)
Im going to show you an old-school method to find FB niches that still works better than most modern strategies people are selling today
Its outdated. Its simple. And thats exactly why it still prints.
Want it for free?
→ Like and RT
→ Reply with “NICHE”
Must be following to get it via DM