Glow

Glow is an online research platform that delivers fast, affordable and robust consumer insights.

[Glow @glowfeed]

So much happening right now...📰

Removal of subscriptions + super-charged analysis + custom dashboards + BYO design + enhanced templates ++

All of which makes market research faster, easier and more affordable.

https://t.co/Yw8YWMXtPD

[Glow @glowfeed]

Make bespoke consumer insights your competitive advantage at pitch time 🏆

Agencies that leverage consumer research to develop detailed category understanding and rich consumer profiles can craft compelling pitches that wow potential clients.

Learn how: https://t.co/WmEZEb5plY

[Glow @glowfeed]

According to consumers, here's the top 10 most sustainable brands in the US for 2024. 👏

The latest data also shows some big declines in reputation for previous leaders. Learn more:
https://t.co/UwtrUYe9Bk

@Dove @DawnDish @Band_Aid_Brand_ @SeventhGen @amazon

[Glow @glowfeed]

Ready to take your brand global? 🌎

Market expansion comes with risks, but with the right knowledge, you can significantly reduce them.

Arm yourself with these 7 must-know insights to navigate new territories with confidence 👇

https://t.co/voCwzJlCGu

[Glow @glowfeed]

🌱 Consumers are calling for more transparency on sustainability - But how do you know what to say?

@TriplePundit and @3BLNews latest report uncovers the impact of silence, how to talk about sustainability and the channels consumers prefer.

➡️ https://t.co/wbi5fhBZSv

[Glow @glowfeed]

🚨 PRODUCT NEWS 🚨

Our Product Manager Manny has some exciting new product news coming to our platform soon that you don't want to miss.

Stay tuned for the big reveal! 👀

[Glow @glowfeed]

Are you in tune with your market? 🔧

Market analysis involves assessing a specific market's size, dynamics, and trends.

Discover how agile research can help you tune in and stay ahead.

https://t.co/levhnMPspl

[Glow @glowfeed]

Do you know what catches attention on-shelf? 👀

Glow's survey templates, multi-market audience access and powerful analysis tools make it easy to capture quality data quickly so you can make better decisions faster.

https://t.co/cDs5tRv3ky

[Glow @glowfeed]

Matrix reloaded 😎

We've just added an exciting new update to our matrix question type to make your surveys more engaging: Introducing Matrix Drag & Drop!

Learn more about how you can incorporate it into your next survey: https://t.co/m88RdcJgD5

[Glow @glowfeed]

Why should brands undertake consumer profiling? 💭

In increasingly competitive and saturated markets, brands that can build products, services, and experiences that resonate with their target audience will win their loyalty.

Learn more: https://t.co/TJSbgVvpgt

[Glow @glowfeed]

Why waste time and resources on ideas that might not land? 🤷‍♀️

With Glow's agile research platform, testing your creative ideas is effortless. Gather real-time feedback, pinpoint what truly captivates your audience, and refine your approach with feedback.

https://t.co/1HA7acczdn

[Glow @glowfeed]

Grocers that effectively communicate their sustainability efforts are reaping the rewards. 📢

@pgrocer lists the 10 most sustainable US grocery retailers who excel not only in eco-friendly practices but also in promoting their efforts. ⬇️

https://t.co/Ft6O8QmfQS

[Glow @glowfeed]

Food and grocery brands listen up - you may be squandering profits by not embracing sustainability 💸

Learn the key barriers brands need to address to realize the commercial opportunity from sustainability (Hint: it differs by department).

Read on.
https://t.co/ILv8csa0U9

[Glow @glowfeed]

Agency folk - sick of racing against the clock to gather crucial pitch insights? ⏰

Check out how Carat used Glow to capture target audience insights to inform strategy as part of a pitch for a multinational soft drink manufacturer.

https://t.co/AE2t6TP0WH

[Glow @glowfeed]

Grocery Retailers take note ✍️ Our latest research has revealed a staggering $13 billion revenue potential as consumers prioritize eco-friendly choices.

In this piece for @pgrocer, Mike Johnston, discusses the opportunity for Grocers. check it out 👇
https://t.co/6oJDrCk3cO

[Glow @glowfeed]

Break down the sustainability barriers 🔨

Our own Mike Johnston investigates the data behind the Size Of Prize Report to reveal what the barriers to more sustainable consumerism are and how they differ across industries.

https://t.co/t5osOLYv1U

[Glow @glowfeed]

Launching a new product or service into the 🌎?

Carolyn d’Aguilar and the team at @WSETglobal recently used Glow to understand two different audiences to prepare for the launch of a new 🍺 qualification.

Check out the case study below 👇

https://t.co/5Qj6Gbx0kV

[Glow @glowfeed]

Are you a beer expert? 🍺

@WSETglobal recently launched its brand new beer qualification across its global network.

Learn how multi-market research helped validate the opportunity and inform marketing of the new qualification.
https://t.co/AyeUYX7rmX

[Glow @glowfeed]

Ever wonder how the world's top brands craft unforgettable products? It all starts with knowing your audience inside out 🧠

Glow helps brands get to know their ideal customers quickly and easily to inform product development and marketing execution. 👇
https://t.co/vyZyNHRvYN

[Glow @glowfeed]

You've heard about the $44 billion sustainability opportunity... but what exactly does this mean for brands?

Watch our latest on-demand webinar with @3BLNews and @TriplePundit 👇 for a deep dive into the research and implications for businesses.

https://t.co/azM57dv9YM