George Pappachen

pitching and teaching about data & markets.....opinions are my own...emerges from interactions with YOU all...

[George Pappachen @GPappachen]

@ericsalama Congratulations Eric.

[George Pappachen @GPappachen]

Finally!

[Sizmek by Amazon @sizmek]

We're excited to share that Amazon has officially acquired Sizmek Ad Server and Sizmek DCO! Sizmek will continue operating separately from Amazon Advertising for the time being and we are excited for the opportunities ahead.

[George Pappachen @GPappachen]

@sogear @john_nelson2 Will take a look...

[George Pappachen @GPappachen]

@sogear @john_nelson2 I tend to agree with you that longer term, ‘data subject’ is participant in marketplace. I’ve been spending some time identifying the elements that would produce this outcome. The real question on this paradigm is timing. Much more needed to enlighten markets & policy makers

[George Pappachen @GPappachen]

@sogear @john_nelson2 @LouPas Sure, hope this works:
https://t.co/KRC1xmztQT

[George Pappachen @GPappachen]

On black boxes and future of data: https://t.co/KRC1xmztQT

[George Pappachen @GPappachen]

Top market cap companies (h/t @MMeekerW) compared to top brands (h/t @K_MillwardBrown)...First 5 (FAAAM), consumers & capital markets agree. Thereafter, consumers like what they use and trust, markets like tech/tech disruptors. Side note: in 5 years, expect Indian cos on list.

[George Pappachen @GPappachen]

@ericsalama @WPP Sir Martin’s leadership and initiative were an example to many, including me. Will miss him on the world stage with those 3 letters nearby.

[George Pappachen @GPappachen]

@Kantar Congratulations to Philip Smiley and the whole team.

[George Pappachen @GPappachen]

Happy new year everyone!

[George Pappachen @GPappachen]

Great mixed reality event run by @nycmedialab - solid mix of talk and trials...#EXFR17 @NYUStern

[George Pappachen @GPappachen]

Love and admire this fellow....wish him the very best https://t.co/8T7QgYLqO8

[WPP Media @wppmedia]

With tremendous gratitude, today we wish @RobNorman a glorious retirement. He will remain a close advisor! https://t.co/yIlANeDJ7Z

[George Pappachen @GPappachen]

Looking at person centric data models - thanks @Facebook for productive session today

[George Pappachen @GPappachen]

@icomglobal https://t.co/McQX68xvys

[George Pappachen @GPappachen]

Thanks I-COM for last night...nice to see ex-colleagues and new friends...and of course, fun to talk data

[George Pappachen @GPappachen]

Thanks I-COM for last night...nice to see ex-colleagues and new friends...and of course, fun to talk data

[George Pappachen @GPappachen]

@FrankLuntz Ok. That’s crazy...(on the surface).

[George Pappachen @GPappachen]

Research Now and SSI agree to merge:
https://t.co/Bzb4XAc5mL

[George Pappachen @GPappachen]

NFL ratings/viewership info conspicuously missing from morning news briefs...what’s up with that?

[George Pappachen @GPappachen]

JPM Chase's Kristin Lemkau believes brands need assurance that media are working as planned. (Research Now's audience validation would help)

[George Pappachen @GPappachen]

Ad effectiveness or Audience validation via Research Now would reveal if location targets were off or not https://t.co/a2K1fePjoC

[Dave Morgan @davemorgannyc]

Accuracy problem in location-based marketing; cell tower data shows 1/3 users nowhere near where ad exchanges said they were @icomglobal