Philipp Greiner

Unreasonable.
leading @Tulip_AMS
exploring @Unrulyvc

[Philipp Greiner @gre1nerX]

With @Tulip_AMS we are organizing a dinner with
3 unicorn founders
7 insane investors
9 young outliers & builders
for our final Bloom Network (https://t.co/Slr2fx3TEP)

Know anyone that should be there?

[Philipp Greiner @gre1nerX]

in-office founder camping

[Midjourney @midjourney]

Announcing a new division of Midjourney called "Midjourney Medical"

[Philipp Greiner @gre1nerX]

>in a shit hostel in london
>hot&humid as fuck
>working on stuff we barely comprehend
>starting to be tired
>happiest we’ve prolly been in some weeks
thx @jointhebridge

[Philipp Greiner @gre1nerX]

tube ads are not for the weak

[Philipp Greiner @gre1nerX]

10. If you want ACTION, don’t write. Go and tell the guy what you want.

[Philipp Greiner @gre1nerX]

In 1982, the “father of advertising” David Ogilvy sent an internal memo titled “How to Write” to all employees of his advertising agency.

What it says:

The better you write, the higher you (will) go […]. People who think well, write well.

Woolly minded people write woolly memos, woolly letters and woolly speeches.

Good writing is not a natural gift. You have to learn to write well. Here are 10 hints:

[Philipp Greiner @gre1nerX]

9. Before you send your letter or your memo, make sure it is crystal clear what you want the recipient to do.

[Philipp Greiner @gre1nerX]

8. If it is something important, get a colleague to improve it.

[Philipp Greiner @gre1nerX]

7. Never send a letter or a memo on the day you write it. Read it aloud the next morning—and then edit it.

[Philipp Greiner @gre1nerX]

6. Check your quotations.

[Philipp Greiner @gre1nerX]

5. Never write more than two pages on any subject.

[Philipp Greiner @gre1nerX]

4. Never use jargon words like reconceptualize, demassification, attitudinally, judgmentally. They are hallmarks of a pretentious ass.

[Philipp Greiner @gre1nerX]

3. Use short words, short sentences and short paragraphs.

[Philipp Greiner @gre1nerX]

2. Write the way you talk. Naturally.

[Philipp Greiner @gre1nerX]

1. Read the Roman-Raphaelson book on writing. Read it three times.

[Philipp Greiner @gre1nerX]

>tech conferences / tech weeks are cooked
>@GioAnt15 & @horeo0 decide to make a tech week that does not suck
>the @Tulip_AMS team & me decide to support
>launch of @amstechweek today
>we’re about to turn AMS into SF for 3 days

[Philipp Greiner @gre1nerX]

performative airport vibecoding son or performative airport MAFIA watching son? no daughter option rn

[Philipp Greiner @gre1nerX]

@adilmania and most times it’s unprotected :(

[Finn Mallery @fin465]

in @ycombinator they have a playbook on how to get customers ASAP for your startup.

if you follow this, you’ll brute force your way to 100 customers, almost no matter what your product is.

Here it is:

1/ launch-max.

product hunt, hackerNews, devhunt, betalist, peerlist, indie hackers, etc. YC tells you to launch 3 times MINIMUM

2/ pull your competitor’s strongest backlinks and get yourself listed in the same places.

whatever article they have listed, you make a better version and ask the site to replace it (or supplement) with yours.

3/ WARM OUTBOUND.

Everyone knows about building in public. but you still need to capitalize on the 99% of leads who see your content but don’t come inbound

scrape everyone who likes your posts on Linkedin each week, check if they fit your customer profile, and message them.

you set this up to fire automatically with @origamichat (i dropped a prompt in the comments)

4/ find 20 to 30 ugc creators on tiktok / instagram in your niche. ask them to create content about your product, ideally from a fresh account.

pay them a fixed fee ($15–$30 per video) plus performance incentives ($1k for 1 million views, etc).

you can use @sideshift_app (best creators imo) and line up 20+ of these creators in 1 day

5/ when building in public, a video is 10x better than an image/text - spam use cases of ur product on X/Linkedin

6/ figure out where your customers actually spend time.

which slack/discord groups are they in? what newsletters do they open? which podcasts and accounts do they follow? pay those people for shoutouts

7/ there's a fresh trend on x basically every week. jump on the relevant ones and fold your product in (like i’m doing right now).

To find trends i just use Origami & search “Lead Gen/GTM posts that are viral on X” to find the best posts every week in my niche

Then, I will reply to those, quote tweet them, and use the formats that work myself

(that’s the secret to why my account has high engagement BTW - you can do this too)
---------

if you are doing all this every single week and DO NOT GIVE UP (launching, posting demos, contacting new customers)

I guarantee you will hit your customer goals. Then the game becomes retention.

will be posting 2-3 more growth hacks every single week