Never beg anyone for anything...not attention, not affection, not love – nothing. If they want you in their life they'll find the time, make the effort and create the space. You deserve reciprocated effort, energy and love. If it's always one sided – that's your sign to go.
I swear, females can FEEL things long before they actually find out. they can feel when they're being played and they can feel when their 'friends' are being shitty. they can feel when something isn't right