Halvard Simonsen

[Halvard Simonsen @halvardo]

@Pinboard Stop it.

[Halvard Simonsen @halvardo]

@visakanv Ever played Pharaoh?

[Southpaw Swade @SouthpawSwade]

“This could have been an email”

[Halvard Simonsen @halvardo]

@thetriforum @CMQueen @_she_sees Link expired I think. Send again?

[Halvard Simonsen @halvardo]

@shanerostad We did this to gauge WOM and to see how people’s replies matched attribution (or didn’t). Also to see how many new customers saw us first OOH. Super helpful.

[Halvard Simonsen @halvardo]

@thetriforum @CMQueen @_she_sees Triforum?!!!

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[Halvard Simonsen @halvardo]

@liminal_warmth Just saw!

[Halvard Simonsen @halvardo]

@liminal_warmth Deus Ex

[Halvard Simonsen @halvardo]

@mrsharma @HelloFresh @blueapron Those are subscription businesses, and I’m looking for data, not data points. For DTC retail (not subscriptions).

Do you know of any data or studies that have looked at the ROI of retention vs acquisition efforts?

[Halvard Simonsen @halvardo]

@TaylorHoliday Thanks. Asset production as well? Illustrations, 3D models, vectors etc?

[Halvard Simonsen @halvardo]

@vgr This was amazing! Thanks.

[Halvard Simonsen @halvardo]

@WacoSymphony Petra 😇😇😇

[Malcolm Gladwell @Gladwell]

I signed the Harpers letter because there were lots of people who also signed the Harpers letter whose views I disagreed with. I thought that was the point of the Harpers letter.

[Halvard Simonsen @halvardo]

@TaylorHoliday Not that I’ve seen. I think @Pinboard did a reverse version of this where the price of the service gradually increased with the number of customers.

[Ben Thompson @benthompson]

Last week a NYT journalist accused me of writing for tech exec subs, which makes zero economic sense. What is wrong with assuming I write what I believe? Then I see this approach to SlateStarCodex, and one wonders how much of a threat independent thinking is...

[Ben Thompson @benthompson]

“In some ways”

The cognitive dissonance required to include the attached paragraph — and good on the Times for including it (albeit 18 paragraphs in) — in an article with this headline is pretty incredible.

[Halvard Simonsen @halvardo]

@anotherwjames @MacaesBruno He said he didn’t support defunding the police completely.

[Halvard Simonsen @halvardo]

@kjetil1 Would this book be useful for DTC retail founders too?