Amanda Hammond

[Amanda Hammond @hamm30295]

@CarterNiel88506 @NyquistDave Yes! I didn't realize how important timing really is. Amazing that a little thing like that can have such great impact on the effectiveness of a SMM strategy.

[Amanda Hammond @hamm30295]

@yoemesage @NyquistDave Absolutely! There are many "little detail" kinds of factors that can really help you understand if your strategy is effective. Analysis of the best/ worst performing posts gives you clues not only about who your audience is, but their online habits as well.

[Amanda Hammond @hamm30295]

There are lots of tools out there for measuring SMM. Don't despair! Ch. 12 reminds us to focus on the strategy and start small with simple tools that can be quickly mastered. #SMMNORTHWOODTECH2024 @NyquistDave

[Amanda Hammond @hamm30295]

@ZachWaring04 @NyquistDave Being part of virtual communities can certainly help businesses keep a finger on the pulse, so to speak.

[Amanda Hammond @hamm30295]

@CarterNiel88506 @NyquistDave You are right, Carter. People want to feel included and have a place and a voice.

[Amanda Hammond @hamm30295]

I was reminded of the human need for interaction and belonging as I read ch 10 SMM. CONNECT. Virtual community can help fill that need. @NyquistDave #SMMNORTHWOODTECH2024

[Amanda Hammond @hamm30295]

I read in an article this week: Engagement (on social media) doesn't equal connection. Certain social media behaviors might get you likes, but they won't build your brand in the long run. #SMMNORTHWOODTECH2024 @NyquistDave

[Amanda Hammond @hamm30295]

@MazieArmantrout @NyquistDave Great point, Marie. Taking the time to think and make smart decisions is so important. As my husband says, "Slow is smooth, smooth is fast." Taking the time to do things right is far more efficient and effective long-term.

[Amanda Hammond @hamm30295]

@Gmentink24 @NyquistDave Hi Grace. TikTok really seems to be a growing place for innovative and humorous advertising. Who would've thought?!

[Amanda Hammond @hamm30295]

@NevalaSher33525 @NyquistDave This all is tied up in listening, isn't it? It's so important to listen to understand. Great takeaway, Sheri!

[Amanda Hammond @hamm30295]

@IdellaC41926953 @NyquistDave Great point, Idella. Marketing these days should be specific and intentional. No point marketing my (fictional) cupcake business to people who can't have sugar!

[Amanda Hammond @hamm30295]

Ch. 3 SMM gives this great reminder: try to stay on top of the best days/times to post; evaluate and adjust. Social media is fluid and ever changing. Do your best and give yourself permission to change with it. #SMMNORTHWOODTECH2024 @NyquistDave

[Amanda Hammond @hamm30295]

@CarterNiel88506 @NyquistDave Absolutely! Developing a smm strategy can help keep you focused. When you know where you're going, it's easier to get there!

[Amanda Hammond @hamm30295]

Here's a little gem from SMM A Strategic Approach. 90% of social media users are 18-29, but SM is not just for the young! Statistics for older adults are on the rise. Most businesses can find their target consumers on SM. ##SMMNORTHWOODTECH2024 @NyquistDave

[Amanda Hammond @hamm30295]

@ZachWaring04 @NyquistDave This is a great model and the steps should be easy to follow. I also found Schawbel's octopus model interesting.

[Amanda Hammond @hamm30295]

@heather_pig1991 @NyquistDave Responding in a timely manner is so helpful for growing (and keeping!) your followers. Great point!

[Amanda Hammond @hamm30295]

@IdellaC41926953 @BDavv Idella,
This!! People are smart and know when you're being fake. What a great takeaway from this book.

[Amanda Hammond @hamm30295]

Just finishing up reading 500 Social Media Marketing Tips for class. Here's a key takeaway: Knowing and engaging with your audience is paramount! Marketing on social media is not like tv or print, so get your brand out there in your unique way. #SMMNORTHWOODTECH2024 @NyquistDave

[Amanda Hammond @hamm30295]

I'm learning all about this crazy thing called social media! I know, I know, everyone uses it--except Me! So, I'm back in school and ready to learn. #SMMWITC2024 @NyquistDave