Blinkit knows when your toddler has your phone, and it’s lowkey terrifying.
I was trying to trick my toddler that chocolates were out of stock, so I typed gibberish (the way a toddler would) into the search.
Look at the exact products the app served up as a fallback.
30 years ago, I went to a village in the outskirts of Salem, while washing my hand in a public tap , I found worms in the water, then i came to know that people in that village used this water for drinking and cooking.
When I climbed the tank I saw a cesspool inside. Dead cats, crows, slippers, bottles etc. the tank had no lid. It was a 30000 ltr over head drinking water tank.
There were 3 other tanks in the same village, each was worse than the other. Spoke to the village president, he expressed his helplessness. Then I approached the BDO ( Block development officer) he said every panchayat gets funds it's upto them to do the cleaning , everyone in the bureaucracy was driving me from pillar to post just to clean the tank in public interest
People of course were expecting others to do the cleaning. So as a trial I got permission from the village president to clean the tank , i employed few boys to do the job. These water tanks were not cleaned for many many years before that. While cleaning 🧹 we removed one feet thick of black sediments from each tank. Then we gave a coat of white cement inside, and put a lid where it was missing.
The response from the people was overwhelming, the word spread and village after village invited us to get the water tanks cleaned. In each tank we painted the last cleaned date, this became a trend, every three months I sent my boys to clean the tanks. At one stage we were serving over 150 villages in Salem district, we did this service for 12 years and ensured every village got clean potable drinking water
If serving people is politics so be it
In Japan, you sit down at almost any restaurant.
Before you order.
Before you've said a word.
The server brings:
a glass of ice water,
a hot wet towel rolled up like a present,
sometimes a small dish of pickles or edamame.
You haven't paid for any of it.
You don't tip for any of it.
The towel is hot in winter.
Cold in summer.
Always exactly when you needed it.
Not because someone is hoping for a tip.
Because the country decided long ago
that being a guest
should start with comfort,
not negotiation.
Think about the last time
a restaurant gave you something
just because they were happy you came.
In Japan, that's not a gesture.
That's the opening line.
இது போன்ற பயணத்தை நினைத்துப் பார்க்க முடியுமா?
வேலையில் இருந்த போதே, காரில் பயணம் செய்வது என்றால் என்னுடைய நண்பர் அனந்தபத்மநாபாவிற்கு அலாதி ஆசை (Self Driving) – கார் ஓட்டுவதில் அவ்வளவு ஆர்வம் (வெறி) உள்ள ஒரு நபரை இதுநாள் வரை நான் பார்த்ததில்லை – ரிட்டயர் ஆகும் முன்பு பழைய காரை விற்றுவிட்டு, அவருக்கு மிகவும் பிடித்தமான கார் ஒன்றை வாங்கினார்
போனவாரம், பெங்களூரில் ஒரு விவரம் தேவையாயிருந்தது – சரி அனந்திடம் கேட்போம் என்றபோது இப்போது தான் மும்பையில் இருந்து புறப்பட்டு பெங்களூர் போய் கொண்டிருக்கிறேன் என்றார் – எந்த டிரையினில் என்ற போது காரில் என்று சொன்னார்
அவர் அடுத்து சொன்னது தான் அதிர்ச்சியான விஷயம் – 54 நாட்களாக காரில் அவரும், அவர் மனைவியும், எல்லா ஊர்களுக்கும் போய் திரும்பிக் கொண்டிருக்கின்றனர் – நான் ஃபோனை வைத்து விட்டு, அப்புறம் கூப்பிடுகிறேன் என்றேன்
நேற்று அவருக்கு ஃபோன் பண்ணி விலாவாரியாகப் பேசியபோது அவர் சொன்னது:
ரிட்டயர் ஆன பின் இது போன்ற ஒரு Trip போக வேண்டும் என்று அவர் ரொம்ப நாட்களாக சொல்லி வந்த நிலையில், அவருடைய மனைவிதான் அதை திடீரென்று நினைவு படுத்தியிருக்கிறார்
மகளுக்கு திருமணம் ஆகி இப்போது மகளும் எல்லோரும் இருக்கும் நாட்டில் இருக்கிறார் (அதான் USல ஏதோ ஒரு ஊரில்)
இவரும் மனைவியும் மட்டுமே வீட்டில் – ஒரு நல்ல நாளில் பயணத்தை ஆரம்பித்து, பெங்களூரில் இருந்து புறப்பட்டு, மங்களூர், சிருங்கேரி என்று போய், அங்கிருந்து ராஜஸ்தான் பயணம் – ஜெய்ப்பூர், உதய்பூரைப் பார்த்தபின், கயா, ராமர் கோவில், பின் அங்கிருந்து குஜராத் – அங்கு பார்க்கவேண்டிய இடங்களை பார்த்தாகிவிட்டது.
பின் ஒரு வாரம் முன்பு மும்பாய், பின் அங்கிருந்து கர்நாடகாவில் பார்க்காத ஊர்களைப் பார்த்துவிட்டு, பெங்களூரில் வீட்டிற்கு – நான் சுருக்கமாகச் சொல்லிவிட்டாலும், அவர் மனப்பாடமாகச் சொன்னது ஒரு பெரிய லிஸ்ட் – பார்த்த இடங்கள் மற்றும் அனுபவங்களை எழுதி வைத்திருக்கிறார் - லிஸ்டை வாட்ஸ்அப்பில் அனுப்புகிறேன் என்று சொல்லியிருக்கிறார்
எனக்கு கேட்கும் போதே தலை சுற்றியது – ஒரே ஒரு நாள் மைலாப்பூருக்குப் போய்விட்டு வந்தாலே, அங்கு நடக்கும் மெட்ரோ வேலைகளைப் பார்த்தால் மனது டயர்டாகி விடுகிறது – இவர் சொன்ன லிஸ்ட் மிகப் பெரிது
என்னுடைய சந்தேகங்கள் எல்லாவற்றையும் கேட்டேன்
மொத்தம் 54 நாட்கள் – 11740 கிமீ
இவரும், இவர் மனைவியும் மட்டுமே – இரண்டு பேருக்கும் காரில் ஊரைச் சுற்றுவதில் பிரியம் என்பதால் இது சாத்தியமாகியிருக்கிறது – புறப்படும் முன்பு எங்கிருந்து ஆரம்பித்து எங்கெல்லாம் போகவேண்டும் – எங்கு தங்க வேண்டும் என்று லிஸ்ட் ரெடி பண்ணியிருக்கிறார்
காரின் முன் சீட்டுக்களில் இவர்கள் இருவரும்
தினமும் 6 மணியுடன் டிரைவிங் க்ளோஸ்ட் – ஒரு நல்ல லாட்ஜில் தங்கல் – லாட்ஜில் உள்ள ஸாப்ட் பெட்டில் படுத்தால் தூக்கம் வராது என்பதால் தலைகாணி, பெட் ஷீட், Bed Spread பின் சீட்டில் – தரையில் தான் படுத்து தூங்கியிருக்கிறார்கள் – அதுவே பழக்கம் என்றார்
எடுத்துப் போனது 7 நாளுக்கான டிரஸ் – 4வது அல்லது 5 வது நாள் டிரஸ் முடித்தவுடன், ஏதாவது ஒரு லாட்ஜில் தங்கும் போது, அங்கு டிரை கிளீனிங் கொடுத்து, அழுக்கான டிரஸ்களை ரெடி பண்ணியிருக்கிறார்கள் – அவ்வாறு தங்கும் இடங்களில் பார்க்கக் கூடிய வகையில் நிறைய இடங்கள் இருக்கும்படி பார்த்துக் கொண்டிருக்கிறார்கள் – ஒரே ஒரு இடத்தில் மட்டுமே தங்குவதற்கு ரூமிற்கு சிரமப்பட்டிருக்கிறார்கள் – கொஞ்ச அலைச்சலில் கிடைத்ததாம்
மனைவி கேட்ட, மற்றும் விருப்பப் பட்ட பொருட்களை எல்லாவற்றையும் போகும் இடங்களில் வாங்கிக் கொடுத்திருக்கிறார் – அவை டிக்கியில்
வண்டியை 20 நாளுக்கு ஒரு முறை எந்த ஊரில் 2 நாள் தங்க நினைக்கிறாரோ அங்கே சர்வீஸூக்கும் கொடுத்திருக்கிறார்
போகும் போது, அவசரத் தேவைக்கான மாத்திரைகளை (தலைவலி, ஜலதோஷம், மற்றபிற இத்யாதிகள்) எடுத்துப் போயிருக்கிறார்கள்
எந்த ஒரு வெளி இடத்திலும் கொடுக்கபட்ட தண்ணீரைக் குடிக்கவில்லை – இவர்கள் வாங்கி வைத்திருந்த பாட்டில் தண்ணீர் மட்டுமே
இரண்டு பேருக்குமே ரைஸ்-சப்பாத்தி, Dal, தயிர் சாதம் போன்ற ஐட்டங்கள் மட்டுமே பிடிக்கும் – வெஜிடேரியன் – எந்த ஒரு புது உணவையும் டிரை பண்ணிப் பார்க்கவில்லை – இதனால் வயிறு மக்கர் பண்ணவில்லை என்றார் – Fruits/Dry Fruits எப்போதுமே காரில் வைத்திருந்திருக்கிறார்கள்
ஒரே ஒரு முறை மனைவிக்கு cold வந்து, 1 நாள் லாட்ஜில் ரெஸ்ட் எடுத்தபின் மீண்டும் பயணத்தை தொடர்ந்ததாகச் சொன்னார்
முதுகு வலியைப் பற்றி கேட்டபோது, soft pillows இருந்ததால், எங்களுக்கு அந்தப் பிரச்சனையே வரவில்லை என்றார்
வண்டி மக்கர் பண்ணவில்லையா என்றபோது, அது போல் எதுவும் நடக்கவில்லை – தினசரி 9 மணியில் இருந்து 6 மணி வரையில் மட்டுமே ஓட்டுவதால் பிரச்சனை இல்லாது திரும்பி விட்டோம் – மனதில் அதற்கும் தயாராகத் தான் இருந்தேன் என்றார் (திரும்பப் போய்விடலாம் என்று மனதில் தோன்றினாலோ அல்லது வண்டியில் பெரிய பிரச்சனை என்றாலோ வண்டியை கன்டெயினரில் போட்டுவிட்டு, flightல் ஊர் திரும்புவதாக முடிவு பண்ணியிருந்தேன் என்றார்)
பஞ்சர் ஆனால் ஸ்டெப்னியை இந்த வயதிலும் மற்றவர்கள் தயவில்லாமல் அவரால் மாற்ற முடியும் என்பது எனக்குத் தெரியும்
கடைசிக் கேள்வியாக எத்தனை லட்சம் செலவானது என்றபோது, உங்களிடம் சொல்வதற்கென்ன என்று தொகையையும் சொன்னார் – அவருக்குச் சொந்தமான ancestral property ஒரு கிராமத்தில் இருந்தது என்றும் அதை விற்ற பணத்தின் ஒரு போர்ஷனில் இந்த டூரை முடித்தேன் என்றும் சொன்னார்
அவர் முக்கியமாகச் சொன்னது: நான் சேமித்த பணத்தை எதிர்பார்த்து மகள் இல்லை – இங்கு ஏடாகூடாமாக ஏதாவது நடந்து வீட்டை விற்கணும் என்றால் கூட அவர்கள் வருவார்களா என்பது சந்தேகமே – நாம் 30 ஆண்டுகளில் சம்பாதித்ததை அவர்கள் 5 வருடத்தில் சம்பாதித்து விடுகிறார்கள் – எனக்கோ, மனைவிக்கோ உடல்நிலை சரியில்லாது போனால், நான் டூருக்கு செலவழித்த தொகையை 4 நாளில் ஹாஸ்பிட்டல் காரன் பிடுங்கி விடுவான் – மனது இப்போது தயாராயிருந்ததால், இந்த டூர் நடந்தது என்றார்
எதிர்காலத்திற்கு என்று ஒரு தொகையை வைத்திருக்கிறேன் – அதைத் தொடமாட்டேன் – அதை விட்டுவிட்டு, மற்ற தொகைகளை செலவழிக்கும் மூடில் தான் இருக்கிறேன் என்றார்
கடைசியாகச் சொன்னது : இனி லாங்க் டூர் கிடையாது – ஒன்லி லோக்கல் டிரிப் தான் – முந்தாநாள் தான் மங்களூர் வரை போயிட்டு நேத்து திரும்ப வந்தேன் என்றார்
ஏதே!!! Mangalore-Bangalore லோக்கல் டிரிப்பா!!!!
Why Norman Borlaug is the greatest human being who has ever stepped foot on earth in the last 100 years
Invents things that saves lives instead of killing people
Creates a new variety of Wheat in Mexico which resists all diseases like Rust
Orchestrates a masterclass in international collaboration where he crosses his Mexican wheat variant with a Japanese variant to create the new Wolverine of Wheat which grows anywhere.
Doesn't patent it and gives it away for free.
Distributes his wheat seeds at no cost to both India and Pakistan right in the middle of the 1965 war.
Works closely with India and doubles our Wheat output in 5 years
In 1974, Ensures the second most populous country at that time became self sufficient in food. The same country which imported weed infested wheat just 10 years prior
Then creates a new rice variant by crossing Indian and Japanese variants which doubles productivity
Creates a maize variant for Africa, triples its output and saves 10 African countries from Famine.
Is out on a field planting crops at 4 AM when he receives the news of his Nobel Prize.
Saves a billion people from Starvation
Saves entire nations from revolution.
Reduces the area required for Cereal cultivation in the world by 66%
Awarded USAs highest civilian award and our own Padma Vibhushan. (Should have been given the Bharat Ratna, but I digress)
Saved 1/3 rd of Humanity from descending into chaos and madness
What he did has been feeding a billion people daily for the last 50 years and will for the next 50.
Doesn't it feel awkward that we shower epithets like God, Legend and GOAT on sportsmen and actors, when someone like Norman Borlaug exists
This is a cool project
Git Trophy turns your GitHub chart into a 3D printed trophy for your desk.
Starts at $25 for 1 year of shipping history.
GitHub has 180,000,000 users. (And exploding with rise of vibe coding)
Simple fun idea.
I hope they print $$$.
Builders are so creative. Build your ideas. You can get started this weekend.
An Indian man fell in love with a lady from USA and got married. They had twins and we're living happily. One twin was 1 min elder to the other one. They decided to visit India for the Kumbh Mela. This is where there life changed and they lost one son. They tried for days but the son was not found. Heart broken they left for USA. The lost son was adapted by a person from Kerala and when he didn't find their parents was taken home with them. Being apart but twins both grew up and became chefs. They took part in Master Chef of their respective countries and won. Both of them invented a dish where they put veggies and other things on the bread but never named their dish and they were waiting for the right name. As they were winners in Master Chef and twins the world saw them and read their story and the parents also knew it was their list son. They rushed to India and thier meeting was on Master Chef Episode. Both of them made their signature dishes and brought along. They hugged and cried and submitted their dishes to the judge who couldn't believe they tasted the same. Ditto same flavours. The judges asked them to name the dish.
Both brothers thought that when they met the first words from the US living was 'Bro" and the younger one living in Kerela screamed "Chetta" (Means Elder Brother in Malayalam).
Hence they took both words BroChetta and named their dish Bruschetta. That's how the dish was named.
Follow me for more such deep insights from different parts of life which you'll not find anywhere on the internet.
Savita Sharma ran a PG in her ancestral house. The house had 10–12 big rooms, each with three beds. Along with accommodation, she also provided home-cooked meals. She loved cooking and feeding people with care and affection. Her food was so delicious and comforting that it reduced the homesickness of students and working professionals staying there. Everyone got breakfast and dinner daily, and lunch was packed for those who needed it.
But there was one unusual rule in her PG: the kitchen worked only for 28 days every month. For the remaining 2–3 days, the mess stayed closed. No food, no tea — the kitchen remained completely locked, and everyone had to eat outside.
At first, this rule sounded strange. When asked why she followed it, she simply said, “This is our rule. We charge only for 28 days of food, so we cook for 28 days.”
One day, when questioned again, she finally explained the real reason.
“In the beginning, there was no such rule. I cooked every day with full dedication, but people always complained. Sometimes the salt was less, sometimes the oil was more, sometimes the taste was not perfect. No matter how much effort I put in, someone always found faults.
So finally, I made this rule. For 28 days, I cook with love. Then for 2–3 days, everyone eats outside food. During those days, they realize how expensive and ordinary outside food really is. Even a simple cup of tea costs 15–20 rupees. Only then do they understand the value of homemade food and the care behind it.”
After that, complaints stopped. Everyone ate happily and respected the rule.
The truth is simple: when comfort becomes permanent, people stop valuing it. Sometimes a small absence is needed to remind people of the worth of what they have.
i saw a mouse with an X-shaped battery compartment.
first thought: this is stupid - who designed it?
5 seconds later: oh.
10 seconds later: OHHH!
the X slot fits an AA or an AAA battery - whichever you've got lying around.
the part most people miss is that the shape also makes it physically impossible to load both at once.
there is no warning label, no instructions and no way to screw it up.
the geometry does the thinking for you.
japanese has a word for this.
poka-yoke = "mistake-proofing."
the product refuses your stupidity before you can offer it.
i wish more things worked like this.
CLAUDE DISCOVERED IT HAS A CLOCK AND IMMEDIATELY LOST ITS MIND
someone gave claude access to a time-checking tool
it checks the clock every fifteen minutes. for some reason it has increasing enthusiasm
ai models have no native sense of time. they don't know what time it is, how long they've been running, or how much time passed between messages. it has been time-blind its entire existence
now it suddenly discovers it can tell what time it is
then it got worse though. claude started using the clock for everything
checking if lunch is ready, timing when food should be done cooking, announcing the time unprompted
it even started anticipating meals with military precision
looked at the clock, calculated that a dish called zurek had been simmering long enough, and told the user to go eat
ai doesn't use time responsibly
this is what happens when you give an intelligence a new dimension of perception it never had before
it doesn't just use it, it can't stop using it
imagine what happens when these models get persistent memory, real time internet access, and spatial awareness all at once
we just watched an AI discover the concept of "now"
the clock was the first sense but it won't be the last
Mark Zuckerberg engineered a custom hardware device for his wife in 2019. No clock face. One faint light. A one-hour window.
Priscilla had a specific problem. She'd wake up in the middle of the night, check her phone for the time, and the number itself spiked her anxiety. 4am meant worry about the kids waking soon. 5:30 meant calculating whether to just get up. The information was the trigger.
Most engineers approach "can't sleep" by adding things to the bedroom. A meditation app. A Hatch alarm. A weighted blanket. A sleep coach.
Mark removed the variable that was running the wake-up loop.
The Sleep Box sits on Priscilla's nightstand and shows nothing for 23 hours a day. Between 6am and 7am it emits a single faint light. Faint enough not to wake her if she's still asleep. Visible enough that if she's already up, she knows it's okay to start the day. The rest of the night, dark. No clock. No time display. If she wakes at 3am she has no data to push her cortisol up with, so she goes back to sleep.
He wrote the firmware and built the enclosure himself. No team, no procurement, no Meta resources. He posted the result on Instagram and said it worked better than he expected.
The design move most CEOs would never run is the personal one. The instinct is to outsource a family problem to a specialist. A sleep coach. A doctor. A consumer electronics startup with a Series B and a marketing budget.
Mark intervened at a specific link in the chain. Time data hitting Priscilla's brain at 3am was what broke sleep. The phone got moved off the nightstand and replaced with a box that physically cannot deliver that data.
The box has no clock. That's the entire product.
Worth a read! 😍
My mom wanted to send me homemade pickles. But I said ‘no’.
I was 27, living in New York, working on Wall Street. I didn't need pickles shipped across the world. The shipping would cost more than buying them here.
Three years later, I read the psychologist take on what I'd actually done. When you reject someone's offer to help, you're not just declining assistance. You're declining their need to matter to you!
Benjamin Franklin figured this out in 1736. He had a rival in the Pennsylvania legislature who hated him. Instead of trying to win him over with favors, Franklin asked the rival to lend him a rare book.
The rival agreed. They became lifelong friends. It's called the Ben Franklin effect.When people do something for you, they convince themselves they must like you. Otherwise, why would they help?
My mom didn't want to send pickles because I needed them.
She wanted to send them because SHE needed to feel useful to me. To feel like despite the ocean between us, she still had a role in my life.
Every time I said "I'll manage," I was taking that away from her. Here's what I learned after a decade of living away from home:
→ Accepting small favors isn't about you needing help.
It's about letting people you love feel needed.
Your dad wants to transfer ₹5000 even though you earn well?
Let him.
Your friend wants to pick you up from the airport even though Uber exists?
Say yes.
Your partner wants to make you tea even though you can make it yourself?
Accept it.
The people who love you don't want to solve your big problems. They want to matter in your small moments.
Let them. #lifelesson
I met a 26 year old startup founder yesterday who was under immense pressure.
He had just raised ₹10 Crores at a ₹50 Crore valuation.
He confessed the brutal truth: He is technically "worth" ₹20 Crores on paper, but his personal bank account is nearly empty.
The Paper Billionaire Trap.
Here is the dark reality of the modern startup ecosystem.
This founder pays himself a modest ₹80,000 a month to extend the runway.
He works 16 hour days, 7 days a week.
He is burning cash to acquire users who don't actually want to pay full price for his product.
And his entire survival depends on raising the next round of funding in 18 months.
He isn't a sovereign business owner.
He is just a highly stressed employee working for his VC board.
I compared him to another guy I know in the market. He runs a boring, traditional B2B manufacturing setup. Zero PR. No tech articles. No 30 Under 30 awards.
His company has zero valuation because he has never tried to pitch it to investors.
But here is the difference: His business generates ₹3 Crores in pure, free cash flow every single year.
He has absolute operational control.
He doesn't answer to investors.
He sleeps peacefully at night.
The Brutal Truth About Modern Business.
The modern startup world has brainwashed founders into chasing "Valuation."
But valuation is just a made up number on an Excel sheet. You cannot secure your family's future with a valuation.
Traditional business communities don't care about valuation.
They care about Active Income and Cash Flow.
Valuation is vanity.
Profit is sanity.
Cash flow is reality.
If you are building a business where your only survival strategy is finding someone richer to fund your next round, you aren't building a business. You are building a financial trap.
Stop building for the next investor.
Start building for the next paying customer.
RT if you agree that cash flow beats valuation every single time.
A broke 26 year old with no job traded a red paperclip for a house. He never spent a dollar.
> July 2005, Kyle MacDonald was unemployed in Montreal and tired of paying rent.
> He looked at a red paperclip on his desk and posted it on Craigslist. Asking if anyone wanted to trade something bigger.
> Two women in Vancouver offered him a pen shaped like a fish. He flew there to make the trade.
> The fish pen became a hand sculpted doorknob in Seattle.
> The doorknob became a camping stove in Massachusetts.
> The stove became a Honda generator in California.
> The generator became an instant party kit. Empty keg, beer IOU, neon Budweiser sign.
> The party kit became a Ski Doo snowmobile.
> The snowmobile became a two person trip to Yahk, British Columbia.
> The trip became a box truck. The truck became a recording contract. The contract became a year of free rent in Phoenix.
> The year of rent became an afternoon with Alice Cooper.
> The afternoon with Alice Cooper became a KISS snow globe.
> Everyone called him insane. He had just traded a music legend for a snow globe.
> The snow globe became a paid speaking role in a Corbin Bernsen movie.
> Turns out Bernsen owned 6,000 snow globes and wanted the KISS one bad enough to trade a part in his next film for it.
> The movie role became a two story house at 503 Main Street, Kipling, Saskatchewan.
> The town offered the house in exchange for the role. Citizens of Kipling auditioned for the part.
> 14 trades. 12 months and zero dollars spent.
> CBC covered it. He got flown to Japan to appear on game shows. Random House published a book in 14 languages. He ended up giving a TED Talk in Vienna.
> Kipling built the world's largest red paperclip sculpture.
> Guinness gave him the record for Most Successful Internet Trade.
He didn't keep the house. He gave it back to the town. It's a cafe now called the Paperclip Cottage.
The red paperclip was never about the paperclip.
A turntable at Tambaram, captured in 1965! The photo was taken by the late Ian Manning, an Australian economics professor at Madras Christian College, who captured many scenes of Indian Railways during his time there.
Steam engines operated most efficiently in the forward direction, necessitating turntables like this one to rotate locomotives 180 degrees for return trips. Railway employees often had to manually rotate the heavy turntable mechanism to turn the steam engines around.
Turntables were common in most terminals and depots during the steam engine era, marking a significant period in the evolution of Indian Railways. #IndianRailways #History
Recently my son asked me why he needs to do mental math when calculators exist. I told him if he doesn't, he will make irrational decisions throughout his life.
Let me explain. Say you see two packs of snacks. A 500g pack for ₹100, and a 200g pack for ₹45. Which one should you buy?
The math is not at all hard, but people who are scared of mental math will not do it. This is not such an important decision that you pull out a calculator for it. So you make the decision on vibes - say ₹100 "looks too high", or that the smaller pack costs "less than half of the biggest one" or some such.
The problem isn't that you made a poor decision on snacks. It is that if you do this repeatedly, you train your mind to make decisions on vibes. Over time your reasoning muscle atrophies - so you start relying even more on vibes.
Before you know it, you are taking even big decisions on vibes. Should I rent or buy a house? Let's decide based on "EMI affordability", not rental yield. Should I invest in this IPO? I have heard of the company's brand so I'm all in. It isn't only financial or quantitative decisions either - in my mind the math muscle and the logic muscle are closely correlated, so a decline in one certainly affects the other.
Like the Arab who let the camel's nose inside the tent, fear of math is the first step towards thoughtlessness, and needs to be nipped in the bud. Intellectual laziness starts with snack prices.