Top Tweets for #AdPromo18
Troy: FDA needs to spend more time on how people perceive information.
Should have seen #OPDP research at @foodanddruglaw this week #adpromo18 #FDAconf18
.@Goodwinlaw @ScottLassman: #FDA has been very hesitant to litigate First Amendment issues.
When FDA makes clear what it wants, it doesn't always turn out so good.
First Amendment jurisprudence is outpacing where FDA wants to be.
#AdPromo18 #pharma #biotech
.@PeterPitts: Oncology medicines are used off label … not by accident.
Docs don't come up with off-label on their own. Docs share at conferences.
#AdPromo18 #pharma #biotech #FDA
.@Goodwinlaw @ScottLassman: #CMS is the agency involved in #drugpricing
If the #drugprices rule came from #FDA, it would have a hard time supporting that interest
CMS is a much cleaner connection.
#AdPromo18 #pharma #biotech
.@Goodwinlaw @ScottLassman: #FDA's policy creates these First Amendment issues.
#AdPromo18 #pharma #biotech
.@PeterPitts using Buffalo Springfield philosophy: There's something happening here. What it is isn't exactly clear.
#AdPromo18 #pharma #biotech
.@PeterPitts: There's a difference between off-label communications & off-label marketing.
#AdPromo18 #pharma #biotech
And now our first panel takes the stage to discuss changes & updates to FDA’s Finalized “Consistent with Labeling” and “Payor Communications” Guidance Documents #adpromo18

.@foodanddruglaw #AdPromo18
#FDA Lauren Silvis: We know Dr. Google is the first source patients turn to.
Search turned up hits for 12.4M Crohn's, 129M asthma, 150M hip replacement
There's a lot of real science, but try to sort it efficiently.
#pharma #biotech
Wrapping up intro to adpromo with a round of beverages! Who’s ready for tomorrow’s Conference? #adpromo18

Until next time, @DrugInfoAssn #AdPromo18! We had a great, insightful two days. Want to see more of our promo review software, #PepperFlow? Let's keep the conversation going! Contact us today.
Esteemed panel shares best practices and considerations for a successful launch @DrugInfoAssn #AdPromo18

Sneak peek of upcoming @US_FDA research (keep in mind might change from now till actual formal announcement) #AdPromo18

@PhillyCooke introducing the “Promotional Challenges of New and Emerging Technologies" at @DrugInfoAssn #AdPromo18

Next up, CFL (not Canadian football, but Consistent w Fda-approved Labeling) guidance. Here it is: https://t.co/zSo2Sh04Ea #AdPromo18
3-pronged approach: 1) voluntary compliance, 2) social science research, 3) enforcement w policy (e.g., guidance) key to voluntary compliance #AdPromo18
I've arrived for @DrugInfoAssn #adpromo18. If you're here, say hi. And use the hashtag to join the conversation

Keynote speaker, Becky Wood, FDA Chief Counsel reiterates the #FDA risk-based approach on public health matters that focus on clear violations of the law, and their focus on refreshing and modernizing approach to Warning Letters @DrugInfoAssn #AdPromo18

Wayne Pines continues his Ripken-esque streak by kicking off #adpromo18 His 30th straight year doing so
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